Press release
Hair Removal Laser Now Available for at-Home Use
TRIA Beauty, the pioneer of light-based skincare solutions and category leader for at-home hair removal, introduces the third generation of the TRIA Hair Removal Laser to the European market. The central warehousing and fulfilment for TRIA Beauty in Europe will be handled by RHIEM.Voerde, 25. October 2011 – TRIA Beauty’s origin goes back to the invention of the LightSheer® Diode Laser, the first laser hair removal system designed for use by physicians. Invented in 1993, the LightSheer® diode laser was and still is considered to be the gold standard for in-clinic laser hair removal by physicians worldwide.
With the foundation of TRIA Beauty, Inc. in 2003, the company strived to bring to market a hand-held device that would deliver the same results as the professional LightSheer® diode laser, while making it gentle and safe enough for at-home use. After years of research and numerous prototypes, in 2004 the first TRIA Laser Hair Removal System is sold in Japan. Having launched in the US market in 2008, the TRIA Laser Hair Removal System is still the only FDA-cleared laser available for home use that delivers permanent results.
The product portfolio will soon be extended by the launch of the TRIA Skin Perfecting Blue Light device. This revolutionary hand-held device uses gentle non-UV blue light to give the skin a clearer, brighter, naturally radiant complexion. The product also allows patients an at-home treatment of mild to moderate acne.
„We are offering our customers a premium product – and our customers can expect a premium service from us“, says Richard Glover, TRIA Beauty Vice President and General Manager of Europe. „For us it was important to find a fulfilment service provider that would work with us on establishing customised processes in order to meet our customers‘ expectations. We are convinced that with RHIEM we have found the right partner.“
About TRIA Beauty, Inc.
TRIA Beauty, Inc., founded in 2003, creates light-based skincare products that deliver professional results at home. It revolutionised the hair removal industry with the TRIA Hair Removal Laser, the first and only FDA-cleared laser available for use at home that is safe, effective and permanent. TRIA then pushed beauty boundaries with the TRIA Skin Perfecting Blue Light, a breakthrough, FDA- cleared, blue light therapy that penetrates beneath the skin surface to eliminate bacteria, reduce inflammation and help deliver clear, healthy-looking, even-toned skin without harsh side effects.
Further information can be found: www.triabeauty.co.uk
About RHIEM
RHIEM is an owner-run fulfilment services company with existing company structures in North America, Asia and Europe. Founded in 1958 as a printing firm, today the company has grown into a global service provider and consists of four business divisions: RHIEM Druck (printing), RHIEM Services, RHIEM Intermedia and PPS Solutions. The company's German headquarters cover an area of over 40,000 m² with a 450-strong motivated workforce. The Group has a further eight bases in Asia and North America. Further details can be found at: www.rhiem.com
RHIEM Services GmbH
Souvanna Chen
Business Development & Sales
Gildeweg 10 • 46562 Voerde • Germany
Phone +49 (0) 2855 9700-881
Fax +49 (0) 2855 9700-21
E-Mail souvanna.chen@rhiem.com
Web www.rhiem.com
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