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Global mobile video traffic will account for more than 60% of global mobile data traffic by 2016

10-18-2011 10:55 AM CET | IT, New Media & Software

Press release from: visiongain

Global mobile video traffic will account for more than 60%

Visiongain's latest management report "Mobile Video & TV on Smartphones: Market Drivers and Challenges Report 2011-2016" offers an in-depth analysis of all the latest developments in this exciting and emerging market.

Global mobile video traffic will account for more than 60% of global mobile data traffic by 2016. The market will increase at a CAGR of 28% with revenues reaching $22.5 billion by 2016. This report provides industry viewpoints, case studies along with diverse scenario analysis.

The mobile video and TV market needs to overcome several challenges during the forecast period. Currently, the mobile video and TV services are straining the 3G networks; our research suggests that operators will migrate to LTE to solve the bandwidth/capacity issues. Operators do not want to lose the revenues from data intensive services such as mobile video and TV and will embrace LTE with full gusto.

Streaming videos with Sling's Android player over Verizon's 4G network has already been a success in the US. Verizon's current LTE roll-outs cover 143 markets and 160 million people. By analysing this and similar developments, we provide an insight into the best mobile video and TV business models and revenue channels.

The report gives an insight into the strategies of key stakeholders in the mobile video & mobile TV ecosystems. Visiongain believes that understanding the competitive landscape and identifying voids will help the players in designing monetising strategies and gain early movers advantage.

For further information on this report please visit http://www.visiongain.com/Report/698/Mobile-Video-TV-on-Smartphones-Market-Drivers-and-Challenges-Report-2011-2016

Or contact:
Sara Peerun
Sara.peerun@visiongainglobal.com
Tel: +44 020 7336 6100

ENDS

Notes for Editors

If you are interested in a more detailed overview of this report, please send an e-mail to sara.peerun@visiongainglobal.com or call her on +44 (0) 207 336 6100

About visiongain

Visiongain is one of the fastest growing and most innovative independent media companies in Europe. Based in London, UK, visiongain produces a host of business-2-business conferences, newsletters, management reports and e-zines focusing on the Energy, Telecoms, Pharmaceutical, Defence, Materials sectors.

Visiongain publishes reports produced by its in-house analysts, who are qualified experts in their field. Visiongain has firmly established itself as the first port-of-call for the business professional, who needs independent, high quality, original material to rely and depend on.

Visiongain Ltd
230 City Road
London
EC1V 2QY
United Kingdom

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