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Corum Grand Précis An anthem to classicism

10-12-2011 08:08 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Bizcom

In 1957, two years after its founding, Corum presented its Grand Précis, the archetypal classic watch. Loyal to its proud watchmaking heritage, the brand is now reviving this emblematic model radiating a vintage aura through two limited editions equipped with movements built using original components.

The classic watch, which shows the time and the time only, in keeping with the noblest mechanical traditions, represents a favorite stylistic choice in the watchmaking world. Easy to read, a pure round shape and a slim, refined movement are the key common denominators of these models that continue to delight devotees of Fine Watchmaking – those who regard the timeless nature of these timepieces as a fragment of immortality.

Concerned with preserving its historical heritage, in 2010 Corum had already revived two of its emblematic models in 2010: the Golden Tube and the Chinese Hat. In the same vein, it now presents a re-edition of the Grand Précis, a watch first introduced in 1957 barely two years after the company was founded. The ultimate symbol of horological classicism, this timepiece with applied hour-markers, dauphine hands and small seconds at 6 o’clock was issued at the time in an 18K gold 100-piece limited edition. Corum thus wished to give a new lease on life to this timepiece with its delightfully vintage aura through two new limited series comprising 100 in 18K red gold and 50 in 18K white gold.

These two new editions are exact reproductions of the initial model, apart from the slight upsizing of the original case from 36 mm to 38.5 mm. The champagne-colored dial with its extremely classic and vintage spirit displays rigorous respect for the original model, with small seconds at 6 o’clock, applied hour-markers, superluminova-enhanced dauphine hands and fine vertical and horizontal lines serving as elegant points of reference. As for the hand-wound CO162 movement with a balance oscillating at 18,000 vibrations per hour and a 36-hour power reserve, it was built from original components – of which sufficient numbers to create these two limited editions were found among the company’s store of historical parts. This remarkable movement is distinguished by its extremely large balance wheel guaranteeing the exceptional precision that gave its name to this watch in 1957. Inspired by the same spirit, the decorations of this caliber with its satin-finished bridges are entirely executed by hand in keeping with the techniques of the era. Its structure may be admired through the sapphire crystal case-back. Both versions are teamed with a crocodile leather strap and 18K gold buckle.

With its Grand Précis, Corum provides a perfect demonstration of the proud horological tradition on which the House has built its renown through the decades. Connoisseurs and devotees of understated time measurement, featuring design codes directly inherited from the past, are bound to appreciate this “historical” and nonetheless resolutely contemporary timepiece.
-End-
For more information, please contact:
BIZ COM – For PRoactive Communications
Tel: +971 4 332-0888
Fax: +971 4 332-0999
Email: info@bizcom.ae
W: www.bizcom.ae

Bizcom
PR Agency
Dubai

702Fairmont Hotel
sheikh Zayed Road
48889
Dubai
UAE

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