BKV Joins Marin Software Certified Agency Program

Atlanta, GA October 6, 2011 – BKV, today announced that it has been recognized as a Marin Software Certified Agency. Advertisers leveraging a Marin Software Certified Agency, such as BKV, receive the benefits of improved campaign performance and financial return that Marin Software’s leading online ad management platform provides.

BKV is a direct and digital marketing agency that helps marketers meet business goals with data-driven strategies that generate leads, convert those leads into sales and finally, into established and loyal relationships. The company uses a combination of traditional and digital media along with direct marketing techniques and high performance creative to drive response while measurably growing clients’ brands and sales. To improve the performance of their customers’ campaigns, BKV implemented Marin Software, the industry’s leading integrated platform for managing search, display, and social marketing. BKV underwent a rigorous training and certification process to join the Marin Software Certified Agency Program and ensure its customers benefit from the full campaign optimization capabilities of Marin Software.

“Marin’s flexibility, extensibility, and external data source integration capabilities permits BKV to leverage Marin as an integral component of our digital marketing platform and offer our clients innovative solutions,” said Jerelle Gainey, Media Technology Manager at BKV. “Their technical and client support teams are knowledgeable and a pleasure to work with. Marin has been an excellent partner!”

“Our goal at Marin Software is to provide a platform that streamlines ad campaign optimization so the focus of marketers can be on the strategic growth of an ad program,” said Matt Lawson, vice president of marketing and partnerships at Marin Software. “Brands leveraging a Marin Software Certified Agency, gain assurance their campaigns benefit from the improved efficiencies and financial lift Marin Software enables.”

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About BKV:
Established in 1981, BKV is a direct and digital marketing agency that helps marketers meet business goals with data-driven strategies that generate leads, convert those leads into sales and finally, into established and loyal relationships. The company uses a combination of traditional and digital media along with direct marketing techniques and high performance creative to drive response while measurably growing clients’ brands and sales. With offices in Atlanta and Kansas City, BKV serves local, national and international clients and is a member of the ICOM Agency Network, a professional association of marketing and advertising agencies from all over the world. For more information, visit www.bkv.com.

About Marin Software:
Marin Software is a leading provider of online advertising management solutions, offering an integrated platform for managing search, display, and social marketing. The company provides solutions for advertisers and agencies of all sizes, enabling them to improve financial performance, save time, and make better decisions. Marin Enterprise, the company’s flagship product, addresses the needs of online marketers spending at least $100,000 per month on biddable media. Marin Professional delivers the same power and ease of use as Marin Enterprise for marketers spending less than $100,000 per month on biddable media. Headquartered in San Francisco, with offices worldwide, Marin’s technology powers marketing campaigns for over 800 customers managing more than $2 billion of annualized ad spend in more than 160 countries. For more information, please visit: http://www.marinsoftware.com.

BKV
3390 Peachtree Road, 10th Floor
Atlanta, GA 30326

CONTACTS:
Brent Kuhn , Vice Chairman, (404) 233-0332 brent.kuhn@bkv.com
Raphael Rivilla, Senior Vice President, Chief Digital Media Officer, (404) 233-0322 raphael.rivilla@bkv.com

This release was published on openPR.