Press release
IP Geolocation Solutions Market Technology Growth Outlook to 2027 - Ipinfo, IPInfoDB, Ipligence, MaxMind, Neustar
Global IP geolocation solutions market is anticipated to grow in the forecast period owing to driving factors such as developments in the field of location services and surge in demand for online solutions. The increasing use of location-based services is a primary factor contributing to the growth of the IP geolocation solutions market. Also, growing usage in mobile applications is further likely to propel the growth of the IP geolocation solutions market during the forecast. The increasing adoption of on-premise IP geolocation solutions is likely to offer significant opportunities for market players over the coming years.IP Geolocation Solutions Market to 2027 - Global Analysis and Forecasts by Component (Solution, Services); Deployment (Cloud-Based, On Premises); Enterprise Size (SMEs, Large Enterprises); Application (Content Personalization, Fraud Detection, Ad Targeting, Traffic Analysis, Geo-targeting, Geo-fencing, Others) and Geography
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IP-based geolocation works by checking the IP range is used by the particular area, using an IP-to-location database. It, hence, gives information like the country and the city of the user using their IP address. IP-based geolocation works very well for analytics-type analysis, as it provides a massive amount of data. It can also be used for user interface customization, such as geo-ad targeting, which is rapidly gaining momentum among small businesses. The rapid penetration of online businesses across the Asia Pacific region creates a favorable landscape for the IP geolocation solutions market during the forecast period.
Top Listed Companies in IP Geolocation Solutions Market are-
1. BigDataCloud Pty Ltd
2. DB-IP
3. Digital Envoy
4. IP2Location
5. Ipinfo
6. IPInfoDB
7. Ipligence
8. MaxMind
9. Neustar, Inc.
10. Pitney Bowes Inc.
The "Global IP Geolocation Solutions Market Analysis to 2027" is a specialized and in-depth study of the technology, media and telecommunications industry with a special focus on the global market trend analysis. The report aims to provide an overview of IP geolocation solutions market with detailed market segmentation by component, deployment, enterprise size, application, and geography. The global IP geolocation solutions market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading IP geolocation solutions market players and offers key trends and opportunities in the market.
The global IP geolocation solutions market is segmented on the basis of component, deployment, enterprise size, and application. By component, the market is segmented as solution and services. Based on deployment, the market is segmented as cloud-based and on-premises. On the basis of the enterprise size, the market is segmented as SMEs and large enterprises. The market on the basis of the application is classified as content personalization, fraud detection, ad targeting, traffic analysis, geo-targeting, geo-fencing, others.
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