Baby Drinks Market Will Grow Over CAGR around 10.4% between 2017 to 2023

Increasing participation of women in labor force has led to rise in the number of women professionals who prefer ready-to-eat nutritious products for their babies. This trend is expected to boost the growth of the baby drinks market in the near future.

Baby drinks market was valued at $20,936 million in 2016, and is projected to reach $41,616 million by 2023, registering a CAGR of 10.4% from 2017 to 2023. In 2016, the infant formula segment accounted for more than nine-tenths share of the global market in terms of revenue.

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Baby drinks, such as infant formula, baby juice, and baby electrolyte, are a rich source of energy, protein, certain vitamins, and minerals, which are necessary for the development of a baby. Physicians recommend the use of infant formula for babies up to 12 months as a substitute to breastmilk. Infant milk, follow-on-milk, specialty baby milk, are given to babies up to 12 months, whereas growing-up milk is given to toddlers.

The global baby drinks market is segmented based on product, application, distribution channel, and geography. Based on product, it is divided into infant formula, baby juice, and baby electrolyte. Based on application, the baby food market is segmented into 36 months. Based on distribution channel, the market is categorized into hypermarkets, supermarkets, pharmacy/medical stores, specialty stores, hard discounter stores, and others. The market is analyzed based on geography into North America, Europe, Asia-Pacific, and LAMEA.

The key players profiled in the report include Nestle S.A., Heinz and Hain Celestial Group, Abbott Laboratories, Mead Johnson Nutrition Company, LLC., Danone, Beingmate Group Co. Ltd., HiPP GmbH & Co., Campbell Soup Company, Arla Foods, and D. Signstore.

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The other key market players (not profiled in this report) in the value chain include Dano Food, Dana Dairy Group Ltd., Orhei-Vit, Freed Foods, Inc., Holle baby food GmbH, Nature's One, Inc., Organix Brands Limited, NANNYcare Ltd., Progress OAO, and Friesland Campina.

Increasing inclination of health-conscious parents towards minimally-processed and natural drinks for their babies has significantly boosted the market growth. Moreover, the market is driven by the fact that baby drinks have high nutritional and vitamins content, such as iron, which prevents anemia. In addition, probiotic supplemented baby drinks prevent diarrhea, ease colic, and lower the risk of food allergies. These benefits associated with baby drinks are expected to have a significant impact on the market growth.

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