Licensed Sports Merchandise Market�Emerging Trends, Future Growth, Application Potential by 2026 | Top Players - VF Corporation; Nike, Inc.; adidas AG; PUMA SE; Sports Direct International plc; Hanesbrands Inc

The Licensed Sports Merchandise report provides CAGR values along with its fluctuations for the specific forecast period. The report has been generated by taking into thought several aspects of marketing research and analysis that can be listed as market size estimations, market dynamics, company & market best practices, entry level marketing strategies, positioning and segmentations, competitive landscaping, opportunity analysis, economic forecasting, industry-specific technology solutions, roadmap analysis, targeting key buying criteria, and in-depth benchmarking of vendor offerings. This Licensed Sports Merchandise market research report is of great importance for superior decision making and achieving competitive advantage.

Global Licensed Sports Merchandise Market is expected to rise from its initial estimated value of USD 31.70 billion in 2018 to a projected value of USD 46.87 billion by 2026, registering a CAGR of 5.01% in the forecast period of 2019-2026. This rise in market value can be attributed to the growth in adoption and preference of sporting activities & sports-based goods worldwide.�

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Global Licensed Sports Merchandise Market By Product (Apparel, Footwear, Accessories & Toys, Video Games, Others), Distribution Channel (Online Retail, Offline Retail Stores), Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa)- Industry Trends and Forecast to 2026�

Complete report on Global Licensed Sports Merchandise Market Research Report 2019-2026 spread across 350 Pages, profiling Top companies and supports with tables and figures�

Market Definition: Global Licensed Sports Merchandise Market�

Licensed sports merchandise products can be defined as those consumer goods that have been branded with specific sports or a specific team. These goods and merchandise include apparels, footwear, toys, accessories, and various other products specifically branded with individual teams from different sports groups and leagues.�

Key Questions Answered in Global Licensed Sports Merchandise Market Report:-�

Our Report offers:-�

What will the market growth rate, Overview and Analysis by Type of Global Licensed Sports Merchandise Market in 2026?

What are the key factors driving, Analysis by Applications and Countries Global Licensed Sports Merchandise Market?

What are Dynamics, This Overview Includes Analysis of Scope, and price analysis of top Vendors Profiles of Global Licensed Sports Merchandise Market?

Who are Opportunities, Risk and Driving Force of Global Licensed Sports Merchandise Market?

Who are the opportunities and threats faced by the vendors in Global Licensed Sports Merchandise Market? Business Overview by Type, Applications, Gross Margin and Market Share

What are the Global Licensed Sports Merchandise Market opportunities, market risk and market overview of the Market?�

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Top Key Players:

VF Corporation;
Nike, Inc.;
adidas AG;
PUMA SE;
Sports Direct International plc;
Hanesbrands Inc.;
Under Armour, Inc.;
Quiksilver, Inc.;
Fanatics;
Rawlings Sporting Goods.;
Li Ning (China) Sporting Goods Co., Ltd.;
EVERLAST WORLDWIDE, INC.;
RDX Inc.;
Combat Sports International;
Revgear;
Ringside, Inc.;�

Market Drivers:�

Increasing fan following for sports and sporting leagues worldwide is one of the major factors driving the market growth
Increasing levels of disposable income for individuals is one of the major factors driving the market growth�

Market Restraints:�

Higher cost of the same goods and products as compared to conventional non-branded goods; this factor is expected to act as a restraint to the market growth
Presence of counterfeit goods is also expected to restrain the market growth�

Key Developments in the Market:

In June 2018, Newell Brands announced that they had agreed to sell Rawlings Sporting Goods to Seidler Equity Partners. This agreement is parallel to Newell's growth strategy which includes the focus on more recognisable and leader brands in the market.

In May 2017, Fanatics announced that they had completed the acquisition of VF Corporation's Licensed Sports Group. Licensed Sports Group's business includes a number of sports goods and merchandise licensed from international sports teams and leagues. This acquisition will significantly improve Fanatics' product offerings and expand their market share.

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Market Segmentations:

Global Licensed Sports Merchandise Market is segmented on the basis of

Product
Distribution Channel
Geography

Market Segmentations in Details:

By Product

Apparel
Footwear
Accessories & Toys
Video Games
Others
Gifts/Novelties
Souvenirs

By Distribution Channel

Online Retail
Offline Retail Stores

By Geography

North America

United States
Canada,
Mexico

Europe

Germany
France
United Kingdom
Italy
Spain
Russia
Turkey
Belgium
Netherlands
Switzerland
Rest of Europe

Asia-Pacific

Japan
China
South Korea
India
Australia
Singapore
Thailand
Malaysia
Indonesia
Philippines
Rest of Asia Pacific

South America

Brazil
Rest of South America

Middle East & Africa

South Africa
Saudi Arabia
UAE
Rest of MEA

Competitive Analysis: Global Licensed Sports Merchandise Market

Global licensed sports merchandise market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of licensed sports merchandise market for global, Europe, North America, Asia-Pacific, South America and Middle East & Africa.

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