Oral Care Market Drivers, Restraints and Opportunities 2025

The global oral care market is expected to reach US$ 60,804.8 Mn by 2025 from US$ 42,689.6 Mn in 2017. The market is estimated to grow with a CAGR of 4.6% during the forecast period from 2018 to 2025.

The global oral care market is segmented into product, distribution channel, and geography. The oral care market is segmented into toothpastes, toothbrushes & accessories, mouthwashes/rinses, denture products, dental accessories/ancillaries, dental prosthesis cleaning solutions and others, by product. Based on the distribution channel, the oral care market is classified as consumer stores, retail pharmacies, online distribution and dental dispensaries.

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The major players operating in the oral care market include Johnson & Johnson Services, Inc., Koninklijke Philips N.V, Lion Corporation, Procter & Gamble, Colgate-Palmolive Company, Church & Dwight Co., Inc., High Ridge Brands Co., Unilever, GlaxoSmithKline plc., and Sunstar Suisse S.A. among others.

The company players are indulged into development of innovative products and programs to cater the demands of the users in oral care market. For instance, in January 2016, Lion Corporation launched a new and improved CLINICA ADVANTAGE toothpaste that contains the plaque-dispersing cleaning agent TDS, which makes plaque even easier to remove.

The report analyzes factors affecting market from both demand and supply side and further evaluates oral care market dynamics effecting the oral care market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the market in these regions. The report also includes the profiles of key manufacturing companies along with their SWOT analysis and market strategies.

The objective of the study is to describe, define, and forecast the oral care market by product, distribution channel, and region. The report also provide detailed information regarding the major factors influencing the growth of the market (drivers, restraints, opportunities, and trends). The report helps to analyze market with respect to individual growth trends, prospects, and contributions to the overall oral care market.

Oral care have made progress in the last few years, harnessing technology for the supplement or increasing advanced technology. The newly toothbrushes are used independently or in concert with mobile apps for the optimization of user care and health outcomes. The report would be of an interest to various stakeholders operating in the oral care. These stakeholders include online distributions, consumer stores, medical manufactures and suppliers, academic & research institutes, medical care products manufacturers and vendors, distributors and others.

TABLE OF CONTENTS

1. INTRODUCTION 21
1.1 SCOPE OF THE STUDY 21
1.2 THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE 21

2. GLOBAL ORAL CARE MARKET- KEY TAKEAWAYS 22

3. GLOBAL ORAL CARE MARKET - MARKET LANDSCAPE 24
3.1 OVERVIEW 24
3.2 MARKET SEGMENTATION 24
3.2.1 Global Oral care market- By Product 25
3.2.2 Global Oral care market - By Distribution Channel 26
3.2.3 Global Oral care market - By Geography 26
3.3 PEST ANALYSIS 27
3.3.1 North America - PEST Analysis 27
3.3.3 Europe - PEST Analysis 29
3.3.4 Asia Pacific - PEST Analysis 31
3.3.5 Middle East and Africa (MEA) - PEST Analysis 33

4. GLOBAL ORAL CARE MARKET - KEY MARKET DYNAMICS 37
4.1 KEY MARKET DRIVERS 37
4.1.1 Rising Prevalence of Oral Diseases 37
4.1.2 Technological Advancements in Oral Care Products 38
4.1.3 Rising Awareness For Oral Hygiene 38
4.2 KEY MARKET RESTRAINTS 40
4.2.1 Competitive Pricing Pressure Faced By Prominent Players 40
4.3 KEY MARKET OPPORTUNITY 41
4.3.1 Increasing Online Purchasing 41
4.4 FUTURE TREND 41
4.4.1 Bluetooth Function Comes in Toothbrushes 41
4.5 IMPACT ANALYSIS 42

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