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SimplyCast Names New Board Member

Dartmouth, Nova Scotia, August 25, 2011 -, a leader in multi-channel marketing Platform-as-a-Service (PaaS) solution for organizations worldwide, today announced it has elected Aubrey Palmeter as its newest Board member.

Mr. Palmeter is the President & CEO of EastPoint Engineering Limited. During his career, Mr. Palmeter has led or participated in a broad range of consulting and construction activities including strategic planning, organizational studies, facility planning, design, business case analysis and life cycle costing, construction, and acquisition.

Mr. Palmeter is also President of Intrepid Private Equity, a division of Intrepid Holdings Ltd. an investment company with interests in Private and Public enterprises.

“I could not be more pleased to have Mr. Palmeter join the SimplyCast family,” said Saeed El-Darahali, president and CEO of SimplyCast. “As we continue efforts to grow SimplyCast and expand its horizons globally, we are confident that Aubrey will be able to deliver valuable contributions. We are fortunate to have his commitment to join our board.”

Mr. Palmeter has served on the Boards of a number of public and private Corporations in both Canada and the United States and has provided his support to a number of not-for-profit organizations and industry associations.

"As a director, I am eager to work alongside SimplyCast's highly qualified management team to help steer the company as it moves to the next stage of growth." said Mr. Palmeter.

SimplyCast’s 11-in-1 multi-channel marketing platform is a web-based solution designed to create, track and deliver targeted online marketing campaigns such as email, survey, event, autoresponder, fax, SMS, Twitter and link tracking services.

For More Information Contact:

Michael Cusden
Ph. 902-835-8974 Ext. 5 is a leading provider of interactive marketing software and
services for organizations worldwide. The company’s multi-channel marketing platform is a feature-rich solution used by thousands of customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries. With thousands of organizations using SimplyCast solutions to automate email, survey, event, SMS, Twitter, fax, and autoresponder marketing needs, they now have the power to effectively reach customers on their preferred mode of communication.

Simplycast Interactive Marketing
7 Mellor Avenue Unit 12B
Dartmouth, Nova Scotia
B3B 0E8

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