Advanzia supports Mastercard in its mission to end hunger: 1 million meals donated to World Food Programme

Advanzia Bank and Mastercard have successfully ended their cause-related marketing campaign in support of the Mastercard – World Food Programme partnership with a donation of 1 million school meals to children in need.

Luxembourg/Frankfurt, December 30th 2019 – Today, Advanzia Bank and Mastercard have announced the successful end to their corporate social responsibility (CSR) initiative in support of the World Food Programme (WFP). Since the start of the campaign in August, Advanzia’s 1.6 million cardholders have been making a positive change to the world every time they pay contactless with one of the Mastercard Gold cards issued by the bank.

Peter Bakenecker, Divisional President Mastercard Germany & Switzerland, comments, “At Mastercard, we strive to make giving part of everyday life. We are very proud that we are able to link the increasing volume of contactless payment transactions with our long-standing support of the World Food Programme and donate 1 million meals to children in developing countries.”

Johannes Neander, Advanzia’s Chief Commercial Officer, concludes, ”Contactless payment is increasingly becoming the preferred payment method for our customers because it is quick, safe and frictionless. Thanks to this joint campaign with Mastercard, a simple gesture has become a force for good. We are very pleased that we were able to achieve this fantastic target as the year is now coming to an end: 1 million meals for children in need is the perfect culmination of the season of giving.”

Advanzia Bank S.A.
Sara Nobels - Head of Corporate Communication & PR
9, rue Gabriel Lippmann
L-5365 Munsbach
Luxembourg

mediarelations@advanzia.com

About the World Food Programme
The World Food Programme is the world's largest humanitarian agency fighting hunger worldwide. Currently active in more than 80 countries and helping nearly 90 million people across the globe, the World Food Programme aims to create a world without hunger by 2030. Through the School Meals Programme, WFP feeds children in developing countries to help them stay in school and build a foundation for a better future. WFP does not endorse any product or service. https://www1.wfp.org/. To support the World Food Programme, download the ShareTheMeal app to help feed a hungry child. https://sharethemeal.org.
 
About Mastercard
Mastercard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. The fastest processing payment network in the world connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. You can follow us on Twitter: @MastercardEU and @MastercardNews, read our blog BeyondTheTransaction, or subscribe to receive the latest news from our News Room.

About Advanzia Bank
Founded in 2005 in Luxembourg, Advanzia Bank S.A. is a European online bank specialising in credit cards and payment solutions. With 1.4 million credit card customers, the bank achieved a turnover of EUR 2.9 billion in 2018. Advanzia is a leading online credit card issuer in Germany and has a strong presence in Luxembourg, Austria, France and Spain. As well as issuing credit cards under its own brands, the bank also partners with over 220 companies, associations and financial institutions who use Advanzia co-branded credit cards to create competitive advantage. www.advanzia.com.

This release was published on openPR.