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Global Conversational Marketing Software Market 2019 by Company, Regions, Type and Application, Forecast to 2024
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Global Conversational Marketing Software Market Size Was 205 Million US$ In 2018
Conversational marketing software, also known as messenger marketing software, engages potential customers with personalized, one-on-one conversations route to specific product recommendations or offers. Conversational marketing platforms help provide a higher standard of customer service at scale and simplify the overall buying process for potential customers around the world at any time of day. Successful use of these platforms can also generate valuable, qualified leads, provide high-level insights into customer demographics and preferences, and accelerate the sales cycle.
Conversational Marketing Software are mainly classified into the following types: On-premises and Cloud-Based. Cloud-Based is the most widely used type which takes up about 90.09 % of the total in 2018 in Global
Conversational Marketing Software is mainly used for two applications: SMEs (Small Business, Medium-sized Business) and Large Enterprises. And Large Enterprises was the most widely used area which took up about 73.9% of the global total in 2018.
The Conversational Marketing Software market size will reach about 2002.75 million USD in 2025 from 205.01 million USD in 2018 all around the world, with the CAGR of 38.49%.
USA is the largest countries of Conversational Marketing Software in the world in the past few years and it will keep increasing in the next few years. USA market took up about 41.1% the global market in 2018, while Europe and Japan were about 31.34%, 7.16%.
USA and Europe are now the key developers of Conversational Marketing Software. There are a few vendors developing Conversational Marketing Software in India, but the Indian market is still much smaller than the USA at present.
Drift, Snaps, Verloop, IAdvize, LiveWorld, Automat, Intercom, HubSpot, Conversica, Saleswhale, Whisbi, etc. are the key suppliers in the global Conversational Marketing Software market. Top 5 took up about 73.49% of the global market in 2017. Drift, HubSpot, Conversica, Whisbi, etc. which have leading technology and market position, are well-known suppliers around the world.
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