Cloud CRM Market Size 2019 In-Depth Analysis of Industry Growth Trends & Forecast up to 2025

The cloud CRM market is spread across various industry verticals such as education, government, transport & logistics, BFSI, retail, automotive, healthcare, and telecom & IT. The CRM solution is widely used in the education sector to acquire new students and retain old ones. Through the CRM software, educational institutes understand the behavior of students and thus create new leads. Also, it uses CRM software to store the data of old students and new students. Additionally, the growing demand for customer acquisition in the telecom sector has increased the adoption of the CRM software in the telecom sector. Telecom companies are relying on the CRM software to store data and generate leads.

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The increasing cloud service adoption by start-ups is also another factor propelling the growth of the cloud CRM market. There is a huge investment in cloud-based systems by start-ups as they have understood the importance of CRM solution in providing new insights into improving the customer experience, customer retention strategies, and accelerate new product development.

The Cloud CRM Market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD million from 2014 to 2025, for the following segments:

Cloud CRM Market, By Application, 2014-2025 (USD Million)
• Customer Service and Support
• E-commerce
• Sales
• Marketing
By Deployment Model, 2014-2025 (USD Million)
• SaaS
• PaaS
• IaaS
By End-use, 2014-2025 (USD Million)
• Large Enterprises
• Small and Medium Enterprises
• Government

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North America dominates the cloud CRM market due to high cloud adoption. According to the 2018 BSA Global Cloud Computing Scorecard, the U.S. had 82% of cloud adoption. The increasing cloud adoption in the country is due to the availability of the technological infrastructure and the easy availability of cloud services. Furthermore, the increasing digitalization and government compliances for non-profit organizations are increasing the deployment of cloud CRM in the region. Additionally, the increasing cloud adoption in the country has surpassed the U.S. The cloud adoption in 2018 in Germany was 84 %, which is 2% more than the U.S.

The vendors operating in the cloud CRM market are Salesforce, Microsoft, Oracle, RightNow, SugarCRM, Insightly, Nice Systems, Zendesk, Verint Systems Inc, CenturyLink, SAP, Inside View, and Zoho. The key players are leveraging the strategy of new product developments to expand their product portfolio. For instance, in April 2019, Microsoft Dynamics 365 announced the addition of new features to its product Dynamics 365 Customer Service Insights. The new feature release aims at providing an enhanced CRM solution to its customers and diversifying its product portfolio. Similarly, Zoho launched ZIA Voice for the sales team. The new product launch facilities the sales force to perform voice & chat, deal prediction, and email sentiment.

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