openPR Logo
Press release

Mobile Money Global in Dubai shows industry moving into B2B market

08-17-2011 07:41 AM CET | Media & Telecommunications

Press release from: Mobile Money Global

Middle East banks showing a greater interest in mobile money

Middle East banks showing a greater interest in mobile money

Mobile money service providers increasingly targetting businesses is one of the exciting new trends in the industry that will be discussed at the upcoming MM Global conference and expo in Dubai from 1-2 November.

It is estimated that by 2013, half a billion people worldwide will be using mobile money payment services, including person to person transfers, airtime top up, international remittances and payroll.

B2B pilots underway
Says MM Global conference director Sonum Puri: "mobile money has traditionally been a game of high volume, low value transactions. However, MNOs (mobile network operators) especially, have identified that by introducing services such as payroll through mobile wallets to corporations, is one way to build up scalability rapidly, acquiring hundreds of customers at one time and also tackles the issue of stopping accounts from going dormant."

Sonum continues: "MNOs and banks are also looking at providing invoicing services through mobile money to corporates. Government to person payments and person to government payments also hold a lot of promise in emerging markets and disaster stricken areas. A number of pilots are underway in Latin America and Asia, where MNOs and banks are helping governments to distribute benefit payments through their agent networks and mobile money platforms. In the Philippines, locals will be able to use Globe's GCASH platform to pay taxes to the government. In Fiji, Vodafone are supporting government payments to beneficiaries through M-Paisa. In Pakistan, the easypaisa service launched by Telenor and Tameer Microfinance Bank is now being used as a way to collect school fees."

Gap in mature MM markets?
According to Sonum Puri common challenges in markets still seem to relate to the regulatory environment and gaining central bank approval to launch services. For services, that have already launched, the challenge is now to find ways to maintain customer loyalty and encourage active usage of the mobile money accounts.

She notes, however, that there is always room for more opportunities in what could be considered a mature market: "for example, we see in Kenya that Orange and Equity Bank have partnered together, leveraging the different strengths of an MNO and bank to bring a unique business model and value proposition for customers in a market where M-Pesa, Yu Cash and Zap have already launched."

Middle East opportunities
In the Middle East, banks have been showing a greater interest in mobile money opportunities says Mobile Money Global's Sonum Puri. She explains: "mobile money services have been driven by MNOs and services have mainly been focusing on domestic and international mobile remittances and MNOs are also beginning to explore the potential of NFC (near field communication) and incorporating the mobile device with other channels to enhance payment options for a diverse range of customers. Service providers are also going beyond mobile payments to see how the existing platform can be used to offer additional services such as mobile health."

Speaker highlights at MM Global include:
* Michael Joseph, former CEO, Safaricom & Strategic Advisor, Vodafone Money Transfer
* Michael Wakileh, CEO, ProgressSoft
* Osman Sultan, CEO, du
* Matthew Kirk, Group Director of External Affairs, Vodafone
* Neil Ahlsten, Head of New Business Development, Google
* Snehar Shah, Head of Mobile Money, Orange
* Rashed Al Alabbar, Director Mobile Commerce, Etisalat
* Abdoul Ahad Fall, Head of E-Banking, United Bank for Africa

Event dates:
Pre-conference Mobile Money Academy Workshop: 31 October 2011
Post-conference Mobile Money Academy Workshop: 3 November 2011
Conference: 1-2 November 2011
Website: www.mobile-money-transfer.com/global

MM Global forms part of the Connected World Forum, which also includes the events, Mobile Life and Mobile Health. www.connectedworldforum.com

Mobile Money Global is part of Clarion Events, the UK's largest independent events company with annual turnover of over £150m, drawing upon over 80 years of experience of hosting strategic conferences conferences and seated events across Britain, Europe, North and South America, Africa, Middle East and Asia. Our events, business-to-business and business-to-consumer, serve 15 different market sectors from leisure and entertainment to finance, from retail to gaming and from fine art to energy.

Communications manager: Annemarie Roodbol
Tel. +27 21 700 3558
Fax. +27 21 700 3501
Mobile: +27 82 562 7844
Email: annemarie.roodbol@clarionevents.com
Postal address: PO Box 321, Steenberg, 7947

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Mobile Money Global in Dubai shows industry moving into B2B market here

News-ID: 187821 • Views:

More Releases from Mobile Money Global

Siemens CMT to launch new walletXpress at Mobile Money Global in Dubai
Siemens CMT to launch new walletXpress at Mobile Money Global in Dubai
Siemens CMT (Communications, Media and Technology) is to launch its new walletXpress mobile payment platform, which offers new services and products in the area of multimedia, ticketing, energy and heat, at the upcoming Mobile Money Global. The annual conference and exhibition is taking place in Dubai from 1-2 November and gathers the who’s who in the mobile money industry. According to Dr Francesco Prato, Sales Director Siemens CMT,
Finalists announced in Mobile Money Global awards
Finalists announced in Mobile Money Global awards
The National Bank of Abu Dhabi, Turkcell, Vodafone and PinPay are just some of the innovative names in mobile money that are among the finalists for the second annual Mobile Money Awards that will be announced at Mobile Money Global, the industry's leading event in Dubai from 1-2 November. Celebrating the success of mobile money "This is the second year that we are celebrating the success of mobile money and the impact
ProgressSoft’s Michael Wakileh: Mobile Money will overtake cards and cash
ProgressSoft’s Michael Wakileh: Mobile Money will overtake cards and cash
Mobile money will eventually overtake cards and cash says Michael Wakileh, CEO of payment solutions giant ProgressSoft. He is part of a high-level line-up of experts who will speak at the upcoming, annual MM Global conference and expo in Dubai from 1-2 November. Says Mr Wakileh: “mobile money is the first payment instrument and medium that will be able to supersede cards and cash. It will be able

All 4 Releases


More Releases for Middle

Coupon Craze Hits the Middle East: Introducing Middle East's Elite Coupon Platfo …
The Middle East is about to experience a great shift with the launch of Claimea, the region's elite coupon platform set to revolutionize how people save while shopping online. Considering the growing trend of online coupons, Claimea offers a comprehensive solution for shoppers looking for working and verified deals. Claimea aims to enhance the shopping experience for consumers across the Middle East. With an interactive user interface and well-known partner merchants,
Middle East Travel Retail
Report Overview The report covers exhaustive analysis of the Middle east travel retail market in terms of qualitative and quantitative aspects. The report provides in-depth information on market size & forecast, current market trends, driving & restraining factors, challenges, and future opportunities of the Middle east travel retail market. The report provides analysis on key market segments along with market size and forecast information for each of the segments. The report
Middle East Auto Component Market Significant Growth over Forecast Period 2020-2 …
Auto Component Market is those markets which are manufacture components or parts required in the automobile industry. Middle East Auto Components market was valued at $ 28 billion in 2019 and is expected to surpass $ 39.7+ billion by 2028. Projected growth in the market can be recognized as snowballing automobile vehicle fleet and rising manufacture and infrastructural activities across different countries of the region. Moreover, mounting demand for vehicle
Studying the Middle East Yacht Market,Studying the Middle East Yacht Industry, S …
Latest industry research report on: Studying the Middle East Yacht Market : Industry Size, Share, Research, Reviews, Analysis, Strategies, Demand, Growth, Segmentation, Parameters, Forecasts Our analysts believe that the long-term outlook for the yacht market in the Middle East is positive. Demand for yachts in the Middle East has remained stable and is expected to continue being so. Yachting has emerged as a key aspect of the luxury lifestyle in the
Middle East Railway Sector Middle East Railway Sales Report
For Report Sample Contact: neeraj@kuickresearch.com or +91-11-47067990 Report Table of Contents Middle East Outlook 1.1 Countries Overview 1.2 Middle East Economy 1.3 Transportation in Middle East Middle East Rail Transport Outlook 2.1 Overall Status of Rail Transport in Middle East 2.2 Trends in Railway Infrastructure Development in Middle East Saudi Arabia 3.1 Existing Railway Infrastructure 3.2 Proposed/Planned Railway Infrastructure 3.3 Regulatory Framework 3.4
Middle Ear Implants Market
Middle Ear Implants Market Overview Middle implant ear is a small device inserted into the middle ear and coupled to ossicles. Middle ear implants are devices designed for those who suffer mild- moderate mix or sensorineural hearing loss and conductive hearing loss. Middle ear implant is an advanced technology for the conventional use of hearing aid. A middle ear implant is recommended for people suffering from earmould allergies, skin problems, ear