Press release
Online Lingerie in APAC Market 2019 Global Share,Trend,Segmentation and Forecast to 2020
Online Lingerie in APAC Market
Online Lingerie in APAC Market 2019
Description: -
The word lingerie comes from the ‘linge’, a French word, which means linen. In general, this word is used for female as well as male undergarments. But in English, it only intends to women’s undergarments. These are made from various fabrics, such as silk, polyester, nylon, string, lace, and more. It has been observed that the landscape of fashion evolving at great speed. The demand for comfort has also gone up. This has increased the demand for lingerie in this region.
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Key Players Segmentation
• Baci Lingerie
• Hanesbrands
• Jockey
• L Brands
• PVH
The introduction of online stores in this region has greatly enhanced the growth prospects of Online Lingerie Market in APAC. The online stores offer both private and intentional level products at one platform. The new market report is predicted that during the forecast period, i.e., from 2016 to 2020, the online lingerie market in this region is expected to grow at around 27.81 percent. Rapidly changing customer preference, increasing awareness about various brands, and the growing number of online stores are some of the major factors which will propel the growth.
On the other side, most of the customers are now focusing more on style and comfort over the products’ pricing. So, this will also drive the online lingerie market in the coming years. The new market report also suggests that the growing penetration of smartphones in this region is also playing a great role in market growth. The consumers, especially women, enjoy the highest level of privacy while buying lingerie from stores. The major companies are now embarking on acquisition as an essential strategy to offer best products. This also drives the growth of Online Lingerie Market in APAC.
Market Segmentation Analysis
The Online Lingerie Market in APAC is segmented on the basis of product type. This new report analyses the current scenario and growth chances of the online lingerie market from the year 2016 to 2020. To measure the market size and growth, the market report considers the revenue obtained from various online sales of the lingerie products, which include bras, panties, daywear, shapewear, loungewear, sleepwear, and more. As per the report, among the above-mentioned products type, the bra segment dominated the online lingerie market in this region during the year 2016. This accounted for around 46 to 50 percent of the total market shares in terms of revenue.
Regional Market Segmentation Analysis
The Online Lingerie Market in APAC is majorly driven by the presence of key players and the growing demand for luxurious and premium brands in this region. The companies are now focusing on introducing new design and quality products for different shapes and sizes. High preference for well-known lingerie brands and limited editions products in APAC have contributed to the growth of the market. On the other side, change in lifestyles of people, especially working women, growing awareness about best fits as usage, and increasing disposable income levels are also triggering the growth of the market. Besides, the obsession to have a well-fitted structure is also a driving factor for this market.
Latest Market Updates
Recently, Hanes collaborated with some other brands to market and sell its products in different countries. Besides, the company is also planning to launch some new products under its lingerie segment very soon to expand its customer base in the APAC region.
Jockey opened its new store in the APAC region to provide the best quality lingerie to its customers.
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Table of Contents – Major Key Points
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by product
PART 07: Key leading countries
PART 08: Market drivers
PART 09: Impact of drivers
Continued….
Contact US:
Norah Trent
Sales@wiseguyreports.com
www.wiseguyreports.com
+162 825 80070 (US)/+44 203 500 2763 (UK)
About US:
Wise Guy Reports is part of the Wise Guy Consultants Pvt. Ltd. and offers premium progressive statistical surveying, market research reports, analysis & forecast data for industries and governments around the globe.
About US:
Wise Guy Reports is part of the Wise Guy Consultants Pvt. Ltd. and offers premium progressive statistical surveying, market research reports, analysis & forecast data for industries and governments around the globe.
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