Press release
App Analytics Market 2019 Share Analysis: Google, Amazon Web Services, Inc., Adobe, Countly, Localytics, Swrve Inc., Amplitude, AppDynamics
"App Analytics"
Global App Analytics Market is driven by increasing demand for smartphones, which is projecting a rise in estimated value from USD 1.13 billion in 2018 to an estimated value of USD 5.76 billion by 2026, registering a CAGR of 22.61% in the forecast period of 2019-2026.
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Global App Analytics Market, By Type (Mobile app analytics, Web app analytics), Component (Software, Service), Application (Revenue analytics, App performance analytics and operations, User analytics, Ad monitoring and marketing analytics), Vertical (Banking, Financial Services, and Insurance, Retail, Media and entertainment, Logistics, travel, and transportation, Telecom and IT and others), Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa)– Industry Trends and Forecast to 2026
Few of the major competitors currently working in app analytics market are Google, Amazon Web Services, Inc., Adobe, Countly, Localytics, Swrve Inc., Amplitude, AppDynamics, AppsFlyer, Heap Inc., WizRocket, Inc., ContentSquare, Mixpanel, MOENGAGE, App Annie, Apptentive, Taplytics, Inc., Others.
Market Definition:
App analytics helps in connecting the developer tool to get the information of user that how the user is interacting with the application. The information is regarding the application engagement, usability of the app, place of finding the application & many more. It helps in analysing & measuring the data which is being generated by the usage of applications or the websites.
Market Drivers:
Rise in the usage of smartphones & mobile application across the globe which is one of the major drivers of the market.
Global focus on digital transformation rises the demand for web & mobile application which is more feasible & reliable source
Market Restraints:
There is always a scepticism thought of data security or data theft of the user of the application by the user.
Open source for all is hampering or decline the growth rate for commercial applications or paid applications.
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Segmentation:
By Type
Mobile App Analytics
Web App Analytics
By Component
Software
Services
By Application
Revenue Analytics
App Performance Analytics and Operations
Api Latency and Response Time
Crash Analytics
Cross Platform Analysis
User Analytics
In-Behavioral Analytics
Touch Heatmaps
Ad Monitoring and Marketing Analytics
Campaign Analytics
Ad Attribution Analysis
Conversion Funnel Analysis
By Vertical
Banking, Financial Services, and Insurance
Retail
Media and Entertainment
Logistics, Travel, Transportation, and Hospitality
Telecom and It
Others (education, energy and utilities, and manufacturing)
By Geography
North America
South America
Europe
Asia-Pacific
Middle East and Africa
Key Developments in the Market:
In December, 2018, apple announced that the developer of the application can now view the analytics such as number of downloads number of views etc. from new macOS Mojave App Store through appstore connect.
In May, 2018 Facebook launches commerce analytics app for IOS & android which has the feature of automated insights & notification alert when there is any deduction or charge.
Table of Contents
Introduction
Market Segmentation
Market Overview
Executive Summary
Premium Insights
Global, By Component
Product Type
Delivery
Industry Type
Geography
Company Landscape
Company Profiles
Related Reports
Access Detailed TOC at https://www.databridgemarketresearch.com/toc/?dbmr=global-app-analytics-market
Contact:
Data Bridge Market Research
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Email: sopan.gedam@databridgemarketresearch.com
About Us:
Data Bridge Market Research set forth itself as an unconventional and neoteric Market research and consulting firm with unparalleled level of resilience and integrated approaches. We are determined to unearth the best market opportunities and foster efficient information for your business to thrive in the market. Data Bridge endeavors to provide appropriate solutions to the complex business challenges and initiates an effortless decision-making process.
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