Press release
Global Analytics as a Service (AaaS) Market By Upcoming Trends, Growth Drivers and Challenges 2023
The Analytics as a Service (AaaS) has emerged from the integration of cloud computing and analytics solutions. Analytics as a Service uses web-based technologies to carry out the analysis of big data in order to store, collect, and analyze data. The AaaS method is less labor-intensive and more cost-effective, as compared to other traditional methods. Owing to this, there will be an increase in demand for AaaS in the coming years.
Based on solutions, the network analytics segment is growing at the fastest pace owing to the increasing use of automation technologies and artificial intelligence in organizations. Network analytics helps organizations to utilize and balance resources in order to optimize the network performance. Owing to these factors, there is a rise in the demand for network analytics, which is driving the growth of the Analytics as a Service market in recent years. Based on the end-use, the BFSI segment dominated the market in 2018, owing to an increase in the use of AaaS to understand their customers and accordingly, update their services.
Based on types, the predictive analytics segment is growing at the fastest pace owing to the benefits it offers such as improved efficiency and productivity, reduced risks, fraud detection, increased profits, and others. Organizations use this type of analytics to understand customer preferences in order to run different marketing campaigns.
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Further, predictive analytics solutions help in providing insights to the decision makers to enable them to respond to challenges and capitalize on future trends. At the same time, the increasing use of predictive analytics solutions in sectors like BFSI, retail, pharmaceuticals, and others to increase their productivity and work efficiency, is driving the demand for the segment in recent years.
Based on regions, North America dominated the market in 2018 and is expected to show similar trends in the coming years, as the region is the home for the major players that concentrate on research and development activities in order to increase their market share.
Table of Content
Chapter 1 Preface
1.1 Report Description
1.2 Research Scope
1.3 Research Methodology
1.4 Market Segmentation Scope
Chapter 2 Executive Summary
2.1 Market Summary
2.2 Market Dynamics
2.3 Global Analytics as a Service (AaaS) Market, by Segment, 2018
2.4 Premium Insights
Chapter 3 Market Dynamics
3.1 Market Overview
3.2 Market Drivers
3.3 Market Restraints
3.4 Market Opportunities
3.5 Industry Value Chain Analysis
3.6 Industry SWOT Analysis
Chapter 4 Global Analytics as a Service (AaaS) Market, by Solution
4.1 Market Overview, by Solution
4.2 Network Analytics
4.3 Financial Analytics
4.4 Customer Analytics
4.5 Web and Social Analytics
4.6 Others
Chapter 5 Global Analytics as a Service (AaaS) Market, by Type
5.1 Market Overview, by Type
5.2 Predictive
5.3 Prescriptive
5.4 Diagnostic
5.5 Descriptive
Chapter 6 Global Analytics as a Service (AaaS) Market, by Deployment
6.1 Market Overview, by Deployment
6.2 Public Cloud
6.3 Private Cloud
6.4 Hybrid Cloud
Chapter 7 Global Analytics as a Service (AaaS) Market, by End-use
7.1 Market Overview, by End-use
7.2 BFSI
7.3 Retail
7.4 IT & Telecom
7.5 Manufacturing
7.6 Others
Chapter 8 Global Analytics as a Service (AaaS) Market, by Region
8.1 Market Overview, by Region
8.2 Attractive Investment Opportunity, by Region, 2018
8.3 North America Analytics as a Service (AaaS) Market
8.4 Europe Analytics as a Service (AaaS) Market
8.5 Asia Pacific Analytics as a Service (AaaS) Market
8.6 Latin America Analytics as a Service (AaaS) Market
8.7 Middle East & Africa Analytics as a Service (AaaS) Market
Chapter 9 Competitive Intelligence
9.1 Market Players Present in Market Life Cycle
9.2 Top 5 Players Comparison
9.3 Market Positioning of Key Players, 2018
9.4 Market Players Mapping
9.5 Strategies Adopted by Key Market Players
9.6 Recent Developments in the Market
9.7 Operational Efficiency Comparison by Key Players
Chapter 10 Company Profiles
10.1 EMC Corporation
10.2 Pythian
10.3 Google, Inc.
10.4 Microsoft Corporation
10.5 IBM Corporation
10.6 Computer Science Corporation (CSC)
10.7 Oracle Corporation
10.8 Hewlett Packard Enterprise Company
10.9 Amazon Web Services (AWS)
10.10 SAS Institute
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Learning Objective
• To provide detailed analysis of the market structure along with forecast for the next 10 years of the various segments and sub-segments of the global Analytics as a service Market.
• To provide insights about factors affecting the market growth.
• To Analyze the Analytics as a service Market based on various factors- porters five force analysis, mega trend analysis, macroeconomic indicators etc.
• To provide historical and forecast revenue of the…
