Press release
Digital Marketing Software Market Insights | Key players: Adobe Systems, Oracle, SAP, Salesforce and IBM
According to recent research "Digital Marketing Software Market by Component, Software (CRM Software, Email Marketing Software, and Social Media Advertising), Service, Deployment Type, Organization Size, Industry Vertical, and Region - Global Forecast to 2022", the digital marketing software market size is expected to grow from USD 37.48 Billion in 2017 to USD 74.96 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 14.9% during the forecast period.Growing social media and popularity of mobile advertising with increasing number of mobile devices are main drives of the market. Moreover, the growing adoption of digital marketing software by Small and Medium-sized Enterprises (SMEs) is expected to drive the market during the forecast period.
Browse 79 Market Data Tables and 38 Figures spread through 143 Pages and in-depth TOC on "Digital Marketing Software Market”
https://www.marketsandmarkets.com/Market-Reports/digital-marketing-software-market-52158190.html?utm_source=Openpr
The media and entertainment industry vertical is expected to hold the largest market size during the forecast period.
The media and entertainment vertical is a major contributor to the market growth. Media companies invest in digital marketing software for integrating the data and analytics from multiple sources. The growth of this vertical is due to the demand for video, mobile, and social channels which increase the web traffic and ensure best return on advertising investment delivery across paid search and display channels. The media and entertainment vertical is also reaping the benefits of digital marketing software by providing customers with personalized experience for acquiring new subscribers with an aim to retain them. Data and analytics, email marketing, marketing automation, messaging, and social media marketing are 5 domains where this vertical is expected to invest heavily in the coming years. Hence, the media and entertainment vertical provides various growth opportunities for digital marketing software vendors to invest in.
Social media advertising segment is expected to grow at the highest CAGR during the forecast period.
With the increasing usage of internet, a large number of customers are active on social media platforms, such as LinkedIn, Facebook, Twitter, Instagram, and YouTube. Hence, these platforms help SMEs and large enterprises to interact with existing and potential customers in real time. Social media advertising facilitates enterprises to establish customer engagements and enhance their brand presence among the customers. With the growing interest of customers in social media, enterprises prefer to advertise their products on social media to enhance the advertisement performance tracking, which results in an increased return on investment.
Ask for Sample Pages @ https://www.marketsandmarkets.com/requestsampleNew.asp?id=52158190&utm_source=Openpr
Rapidly growing adoption of digital marketing software solutions is expected to make North America the largest market in the global market
With an increasing adoption of digital marketing software in consumer goods and retail, media and entertainment, manufacturing and other industry verticals in developed economies such as US and Canada, the digital marketing software market is set to grow at a rapid pace in the region. The increasing market share of this segment is predominantly due to the high budget availability to spend on new technologies. One of the major factors driving the growth of the market in North America is personalized marketing material appealing to an individual customer.
Major vendors in the DMS market include Adobe Systems Incorporated (US), Oracle Corporation (US), SAP SE (Germany), Salesforce.com, inc. (US), IBM Corporation (US), Marketo, Inc. (US), Microsoft Corporation (US), HubSpot Inc. (US), SAS Institute Inc. (US), Act-On Software (US), and SimplyCast (Canada).
Mr. Shelly Singh
MarketsandMarkets™ INC.
630 Dundee Road
Suite 430
Northbrook, IL 60062
USA : 1-888-600-6441
Email: newsletter@marketsandmarkets.com
MnM Blog: https://mnmblog.org/digital-marketing-software-market-share-size-growth-analysis.html
Content Source: https://www.marketsandmarkets.com/PressReleases/digital-marketing-software.asp
MarketsandMarkets™ provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies’ revenues. Currently servicing 7500 customers worldwide including 80% of global Fortune 1000 companies as clients. Almost 75,000 top officers across eight industries worldwide approach MarketsandMarkets™ for their painpoints around revenues decisions.
Our 850 fulltime analyst and SMEs at MarketsandMarkets™ are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets™ now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets™ is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve.
MarketsandMarkets’s flagship competitive intelligence and market research platform, "Knowledgestore" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Digital Marketing Software Market Insights | Key players: Adobe Systems, Oracle, SAP, Salesforce and IBM here
News-ID: 1861518 • Views: …
More Releases from MarketsandMarkets

Laser Interferometer Market Set to Grow at the Fastest Rate- Time to Grow your R …
The global laser interferometer market is expected to be valued at 315 million in 2024 and is projected to reach USD 447 million by 2029, at a CAGR of 7.2% from 2024 to 2029. Emerging applications in industries push the market's growth due to the growing demand for precision in the manufacturing sector. However, challenges such as higher initial investments and maintenance costs cause problems. Despite these, opportunities arise for…

With 19.6% CAGR, Battery Testing, Inspection, and Certification Market Growth to …
The battery testing, inspection, and certification market is projected to reach USD 36.7 billion by 2029 from USD 14.9 billion in 2024 at a CAGR of 19.6% during the forecast period. Increasing adoption of EVs and energy storage systems, rising enforcement of stringent standards to ensure battery safety, thriving portable electronics industry, and rapid advances in battery technology are the major factors contributing to the market growth.
Download PDF Brochure @…

Real-Time Location Systems Revolutionize Healthcare: Insights from MarketsandMar …
The global RTLS market for healthcare is projected to grow from USD 2.3 billion in 2024 to USD 5.7 billion by 2029, at a compound annual growth rate of 19.6% from 2024 to 2029. As it attracts more and more players who enter this market with innovative RTLS features for customers, the market for RTLS technology is rapidly increasing. Top companies in this market focus on healthcare, retail, and manufacturing…

Offsite Data Center Power Infrastructure Market Size to Reach $35.4 billion by 2 …
According to a research report "Offsite Data Center Power Infrastructure Market by Component (Solutions and Services), Vertical (BFSI, Media & Entertainment, Government & Defence, Healthcare, Manufacturing, IT & Telecom, Retail) and Region - Global Forecast to 2030" published by MarketsandMarkets, the market size for global offsite data center power infrastructure market is projected to reach approximately USD 35.4 billion by the year 2030, as compared to the estimated value of…
More Releases for Software
Takeoff Software Market May See a Big Move | Sage Software, Bluebeam Software, Q …
Latest Study on Industrial Growth of Takeoff Software Market 2023-2028. A detailed study accumulated to offer Latest insights about acute features of the Takeoff Software market. The report contains different market predictions related to revenue size, production, CAGR, Consumption, gross margin, price, and other substantial factors. While emphasizing the key driving and restraining forces for this market, the report also offers a complete study of the future trends and developments…
Robot Software Market Analysis by Software Types: Recognition Software, Simulati …
The Insight Partners provides you global research analysis on “Robot Software Market” and forecast to 2028. The research report provides deep insights into the global market revenue, parent market trends, macro-economic indicators, and governing factors, along with market attractiveness per market segment. The report provides an overview of the growth rate of the Robot Software market during the forecast period, i.e., 2021–2028.
Download Sample Pages of this research study at: https://www.theinsightpartners.com/sample/TIPRE00007689/?utm_source=OpenPR&utm_medium=10452…
HR Software Market Analysis by Top Key Players Zenefits Software, Kronos Softwar …
HR software automates how companies conduct business with relation to employee management, training and e-learning, performance management, and recruiting and on-boarding. HR professionals benefit from HR software systems by providing a more structured and process oriented approach to completing administrative tasks in a repeatable and scalable manner. Every employee that is added to an organization requires management of information, analysis of data, and ongoing updates as progression throughout the company…
HR Software Market by Top Manufacturers – Zenefits Software, Kronos Software, …
Global HR Software market could be classified into different regions and countries for a clear understanding of business prospects available across the globe. This intelligence research study presents a wide-ranging study of the global market by evaluating the growth drivers and detaining factors at length. This detailed study of significant factors supports the market participants in understanding the issues they will be facing while operative in this market over a…
HR Software Market by Top Manufacturers – Zenefits Software, Kronos Software, …
Global HR Software market could be classified into different regions and countries for a clear understanding of business prospects available across the globe. This intelligence research study presents a wide-ranging study of the global market by evaluating the growth drivers and detaining factors at length. This detailed study of significant factors supports the market participants in understanding the issues they will be facing while operative in this market over a…
HR Software Market Analysis by Top Key Players – Zenefits Software, Kronos Sof …
HR software helps HR personnel automate many necessary tasks, such as maintaining employee records, time tracking, and benefits, which allows HR professionals to focus on recruiting efforts, employee performance and engagement, corporate wellness, company culture, and so on. These human management tools can be purchased and implemented as on premise or cloud-based software.
This market studies report on the Global HR Software Market is an all-inclusive study of the enterprise sectors…