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Basis Bay contributes to Business Times’ Children for Children Fundraising Event

10-31-2019 08:58 AM CET | IT, New Media & Software

Press release from: Basis Bay

Basis Bay contributes to Business Times’ Children

Kuala Lumpur/Singapore 31 October 2019: Basis Bay, a leading provider of Sustainable Cloud and IT Infrastructure Services, remains true to its corporate philosophy of responsiveness to social issues. Recently, Basis Bay contributed to the annual Children for Children (CFC) fundraising and outreach event held in conjunction with Children’s Day in Singapore.

The event saw 1,000 underprivileged children from over 50 schools across Singapore who were brought together for a fun-filled day at the S.E.A Aquarium and The Maritime Experiential Museum in Resorts World Sentosa. The fundraising programme celebrated its 11th edition this year, and successfully raised a total of SGD 204,786 for the charity. The annual CFC has been jointly organized by CHIJ Kellock, not-for-profit arts organization and charity The RICE Company Limited, The Business Times (BT) and Resorts World Sentosa. Since 2008, it has brought more than 10,000 children to various iconic destinations in Singapore to celebrate Children’s Day.

Basis Bay Founder and Group Chief Executive Officer, Dato’ Praba Thiagarajah said the company was honoured to participate in the event and support CFC and BT Budding Artist Fund (BAF) to help financially disadvantaged children and youths.
“It’s a great opportunity for Basis Bay to join an initiative such as this which allows organisations to come together and contribute to the betterment of the lives of underprivileged members of the society. We strongly advocate that business organizations take responsibility to give back to society in the essence of corporate sustainability,” Dato’ Praba explained.

With a strong corporate culture for social and sustainable causes, Basis Bay today supports a variety of community-led events in Europe, Asia and Australia. Recently Basis Bay established The Uplifting Disenfranchised Minority (UDM) Fund as part of its CSR effort with the key objective of strategically supporting disenfranchised minority groups across the Asia Pacific region. The fund aims to help encourage regional tech entrepreneurs develop innovative ideas for business transformation which will help with the enablement of Industry 4.0 through disenfranchised minority groups.

Basis Bay
No. 13 &15, Jalan Perintis U1/52,
Temasya Glenmarie, 40150 Shah Alam,
Selangor Darul Ehsan, Malaysia

About Basis Bay
Basis Bay is a leading provider of Sustainable Cloud and IT Infrastructure Services. Established in 1996, with a focus in the premium Enterprise technology space, Basis Bay today has a presence in more than 30 locations across 20 countries throughout Asia Pacific and Europe servicing over 300 clients, primarily Global financial services companies and multinationals.

With sustainability in mind, Basis Bay has developed a proprietary, holistic approach enabling IT solutions that ensure maximum efficiency with a minimum impact on the environment. The five cornerstones of Basis Bay’s approach include Smart Procurement, Green IT Best Practices, Green Data Centre, IT Infrastructure Optimization and Technology Lifecycle Management.

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