Turkey Baby Food Market is expected to reach around TRY 1,750 million in terms of Revenues by the year ending 2023: Ken Research

Turkey Baby Food Market Segmentation by Food Category (Dried Baby Food, Prepared Baby Food, Milk Formula and Other Baby Food), by Nature (Inorganic Baby Food and Organic Baby Food), by Type of Milk Formula (Standard Milk Powdered Formula, Follow-on Milk Powdered Formula, Growing- up Milk Formula, Special Baby Milk Formula), by Age Group (0-6 Months, 6-12 Months and 12+ Month and Company Profiles of Major Players in the Turkey Baby Food Market (Danone Group, Hero Group GmbH, HiPP GmbH & Co. Vertrieb KG, Nestle S.A, Abbott Laboratories Inc, Eti Gida Sanayi ve Ticaret AS, Yasar Holding AS, Yildiz Holding AS, Ari Gida Sanayi AS, Montero Gida San Tic. AS, Pladis Global and DMK Deutsches Milchkontor GmbH)

• Increasing demand for organic baby food which is expected to grow at a CAGR of 25.8% during the five year forecast period of 2018(P) to 2023(E) is projected to drive the baby food market in Turkey.
• Innovation in the baby food products such as emergence of special baby food and goat milk formula is anticipated to attract new customers.
• The prime reason behind poor demand for baby food on E-commerce websites in Turkey is majorly due to safety and security concerns for their babies.

Increasing Special Milk Formula Sales: The advancement in technology and consistent research and development in the food and nutrition industry of Turkey has led to the emergence of special milk formula. Parents can now purchase baby food for their malnourished, allergic and lactose intolerant infants as well. This has augmented the demand for special milk formula which has known to account for below 5% of the total milk formula sales. Moreover, the demand for growing-Up milk formula is also expected to rise due to increasing population in the age group 12-36 months. It is projected to account for a share of over 35% of the total milk formula sales in Turkey by 2023.

Innovation in the Market: Newer baby food products such as specialized baby food for infants with allergies, colic, premature babies, regurgitation and other such issues have attracted new customers. Additionally, rising preference of goat milk formula products has also been observed in Turkey. Parents opt for goat milk formula in case their kids are allergic to soy and cow milk. Thus, emergence of innovative products in the baby food market of Turkey is projected to drive the growth in the overall market size.
Stringent Government Norms: The government of Turkey has very specific requirements to be fulfilled to be able to import food into the country. Specific norms for manufacturing, packaging, labeling and others are required to be met to be able to import and sell food in the Turkish market. These regulations are expected to continue acting as a hindrance in operations for both existing and potential players in the baby food market of Turkey.
Encouraging Breastfeeding: The Turkish government is encouraging mothers to breastfeed their children and has also introduced pregnancy-friendly labor laws such as paid maternity leaves of 16 weeks and 1.5 hour long daily breast feeding breaks which have offset the demand for milk formula in the country.

Analysts at Ken Research in their latest publication “Turkey Baby Food Market Outlook to 2023 – By Infant Milk Formulae (Standard, Follow-On, Growing-Up and Special Baby Milk Formula), Dried Baby Food, Prepared Baby Food, Milk Formula and Other Baby Food; Organic Baby Food” suggests that Investing heavily in research and development (R&D) and bringing out innovative products in the market is the need of the hour. For instance, DMK Deutsches Milchkontor GmbH introduced special categories of baby foods and has received a positive response from its customers indicating that a huge demand exists for such products. The market is expected to register a positive CAGR of 9.5% in terms of retail sales during the forecast period 2018(P)-2023(E). The market is further expected to be driven by new companies, both domestic and international, that are entering the market.

For more information on the research report, refer to below link:
https://www.kenresearch.com/consumer-products-and-retail/baby-care/turkey-baby-food-market/189102-95.html

Key Segments Covered:
• By Food Category:
 Dried Baby Food
 Prepared Baby Food
 Milk Formula
 Other Baby Food
• By Type of Milk Formula:
 Standard Milk Powdered Formula
 Follow-on Milk Powdered Formula
 Growing-up Milk Formula
 Special Baby Milk Formula
• Nature of Food:
 Inorganic Baby Food
 Organic Baby Food
• By Channels of Distribution:
 Hypermarkets
 Discounters
 Supermarkets
 Independent Small Grocers
 Health and Beauty Specialist Retailers
 Other Foods Non Grocery Specialists
 Internet Retailing
• By Age Group:
 0-6 Months
 6-12 Month
 12+ Months
Key Target Audience:
• Baby Food Manufacturers
• Baby Product Manufacturers
• Baby Product Distributors
• Baby Food Distributors
• Government Agencies
• Baby Food Retailers
• NGOs supporting Baby Health
• Pharmaceutical Stores
• Online Sales and Retailing Agencies

Time Period Captured in the Report:
• Historical Period: 2012-2018(P)
• Forecast Period: 2019-2023

Companies Covered:
• Abbott Laboratories Inc.
• Ari Gida Sanayi AS
• Baby Goat
• Danone Group
• DMK Deutsches Milchkontor GmbH
• Eti Gida Sanayi ve Ticaret AS
• Golden Goat
• Hero Group
• HiPP GmbH & Co. Vertrieb KG
• Montero Gida San Tic. AS
• Nestle SA
• Pladis Global
• Yasar Holding AS
• Yildiz Holding AS

Key Topics Covered in the Report:
• Executive Summary
• Research Methodology
• Ecosystem of Turkey Baby Food Market
• Stakeholders in the Turkey Baby Food Market
• Turkey Baby Food Market Overview and Genesis
• Value Chain Analysis of Turkey Baby Food Market
• Turkey Baby Food Market Size, 2012-2018(P)
• Turkey Baby Food Market Segmentation
• Trends and Developments in Turkey Baby Food Market
• Issues and Challenges in the Turkey Baby Food Market
• Snapshot on Emerging Baby Foods in Turkey Baby Food Market
• Decision Making Criteria for Consumers
• Government Regulations in Turkey Baby Food Market
• SWOT Analysis of Turkey Baby Food Market
• Competitive Landscape in Turkey Baby Food Market
• Turkey Baby Food Market Future Outlook and Projections, 2018(P)-2023(E)
• Analyst Recommendations in Turkey Baby Food Market

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https://www.kenresearch.ae/consumer-products-and-retail/baby-care/egypt-baby-food-market-outlook/186938-95.html

https://www.kenresearch.com/consumer-products-and-retail/baby-care/uae-baby-food-market/175029-95.html

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