China's Refrigerated Road Transport Market Witnessing Better Quality Standards

London, UK, July 28, 2011 -- Research conducted by TechNavio reveals that the Refrigerated Road Transport market in China is expected to grow at a CAGR of 10 percent. Technavio's report, which focusses exclusively on China, indicates that the market is currently being driven by the growing need for better quality food.

“Increasing health awareness among consumers is driving retail outlets to ensure that food is transported in a temperature-controlled environment. Moreover, with consumers willing to pay extra for fresh food, the Refrigerated Road Transport market in China has seen a major boost in sales,” reports a TechNavio analyst.

In spite of the demand for refrigerated road transport vehicles in China, increasing fuel prices are hindering the growth of this market. However, the rise of disposable income is expected to drive this market. Moreover, the Refrigerated Road Transport market in China is witnessing a clear improvement in pollution control standards.

These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.

The report, “Refrigerated Road Transport Market in China 2010–2014,” is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains an in-depth discussion and SWOT analysis of each of the key vendors in this market.

Companies mentioned in this report include: BeiQi Foton Motor Co. Ltd., Zhenjiang Speed Automobile Group Co. Ltd., CIMC Vehicles (Group) Co. Ltd., and Zhengzhou Hongyu Special Vehicle Co. Ltd.

For more information please visit http://technavio.com/content/china-refrigerated-road-transport-market-2010-2014-0 or email enquiry@technavio.com.

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This release was published on openPR.