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Customer Journey Analytics Market Incredible Possibilities, Growth with Industry Study, Detailed Analysis and Global Forecast to 2023 |Global Key Players - IBM, Adobe Systems, Nice Systems, SAP
Customer Journey Analytics Market
Global Customer Journey Analytics Market overview:
Detailed Study on Customer Journey Analytics Market is growing at a CAGR during Forecasts year 2023. This Report covers the Major Players data, including: shipment, revenue, gross profit, interview record, business distribution etc., these data help the consumer know about the competitors better. This report also covers all the regions and countries of the world, which shows a regional development status, including market size.
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Increasing need for consistenet customere experience management, reducing churn out rate of customers, and for competitive differetniation are expected to drive the market growth. However, the complexity in data synchronization would restrain the market growth. An increasing focus on virtual touchpoints and need for insights to predict customer intents would provide lucrative opportuntities.
The Global Customer Journey Analytics Market is segmented on the basis of Product Type, Application, End Use Industry and Region. On the Basis of Product Type segment, the Customer Journey Analytics Market is sub segmented into Web, Social media, Mobile, Email, Branch/store. Based on Application segment, the Customer Journey Analytics Market is sub segmented into Customer segmentation and targeting, Customer behavioral analysis, Customer churn analysis, Campaign management, Brand management.
On the basis of End Use Industry, the market is split into: Banking, Financial Services, and Insurance (BFSI), Retail and eCommerce, Government and Defense, Healthcare and Life Sciences, Manufacturing, Telecommunications and IT, Energy and Utilities, Media and Entertainment, Travel and Hospitality, Automotive and Transportation, Others (Education and Real Estate).
As per the geographic analysis, North America, owing to the early adoption of new and emerging technologies and the presence of the major industry players, is expected to continue to dominate the customer journey analytics market during the forecast period. The Asia-Pacific region is expected to grow at the highest CAGR during the forecast period, owing to the growing adoption of Customer Journey Aalytics software and services among SMEs
Some of the major players that operate in the Global Customer Journey Analytics Market are Salesforce, IBM, Adobe Systems, Nice Systems, SAP, Verint Systems, Pointillist, Clickfox, Quadient, Kitewheel, Servion, Callminer.
Latest Industry Updates:
IBM:- HDFC ERGO General Insurance Company, India's third largest non-life insurance provider in the private sector, today announced a collaboration to co-create new Artificial Intelligence (AI) based solutions on IBM Cloud, that will redefine customer experience in India. Leveraging IBM Garage, teams from HDFC ERGO and IBM Services will work together to develop and test new solutions. This will help to better address customer queries, ensure faster turnaround time and draw deeper customer insights for a better omni channel experience.
Amid ongoing market disruption, IBM Garage is a tool for executing, scaling and managing an organization's multiple transformation initiatives with strategic purpose. It is designed to help companies develop agile capabilities and change the way work is done. The new unconventional environment will encourage employees to learn on the job, inspiring organizational change and buy-in.
As a part of the engagement, the IBM Garage team, comprises insurance industry experts, Design Thinkers, Data Scientists, Architects and others who will work closely with the HDFC ERGO team to identify data-driven, innovative ideas through short iterations on a continuous delivery schedule. The Garage methodology will help create rapid, scalable and cost-effective ways to develop, test, and deploy high-end automation solutions enabled through AI and analytics capabilities, delivered on IBM Cloud. The Minimum Viable Product (MVP) solution delivery, deployment and testing will involve seamless integration with HDFC ERGO's internal systems. Once the solution has met success criteria, new capabilities will be leveraged for other channels such as Voice or Chat.
“Organizations are managing the dual demands of undertaking digital transformation and reinventing their businesses to respond to changing customer demands - - they must do so at pace and at scale. Through the IBM Garage, HDFC and IBM will leverage exponential technologies and deep insights to co-create, co-execute and co-operate new solutions, capabilities and approaches to transform customer experiences, ”said Mark Foster, Senior Vice President, IBM Services and Global Business Services.
Market segment by Regions/Countries, this report covers:
1 North America Country (United States, Canada)
2 South America
3 Asia Country (China, Japan, India, Korea)
4 Europe Country (Germany, UK, France, Italy)
5 Other Country (Middle East, Africa, GCC)
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Table of Contents:
Global Customer Journey Analytics Market Report 2019
1 Customer Journey Analytics Definition
2 Global Customer Journey Analytics Market Major Player Share and Market Overview
3 Major Player Customer Journey Analytics Business Introduction
4 Global Customer Journey Analytics Market Segmentation (Region Level)
5 Global Customer Journey Analytics Market Segmentation (Product Type Level)
6 Global Customer Journey Analytics Market Segmentation (Industry Level)
7 Global Customer Journey Analytics Market Segmentation (Channel Level)
8 Customer Journey Analytics Market Forecast 2019-2023
9 Customer Journey Analytics Segmentation Type
10 Customer Journey Analytics Segmentation Industry
11 Customer Journey Analytics Cost Analysis
12 Conclusion
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