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Cycling for change - an unusual anniversary project

07-16-2011 12:16 PM CET | IT, New Media & Software

Press release from: CAD Schroer GmbH

Come rain or shine, CAD Schroer UK is ditching cars for bikes to raise funds for Ethiopian schools

Come rain or shine, CAD Schroer UK is ditching cars for bikes to raise funds for Ethiopian schools

Cambridge, UK and Pittsford, NY – July 2011: CAD Schroer is marking its 25th anniversary by asking staff to commute to work by bicycle. Every kilometre racked up translates into a donation towards a child’s primary school education in Ethiopia.

The company donation will go to Menschen für Menschen, a foundation set up to provide integrated development projects in Ethiopia:

CAD Schroer Head of Training Markus Bertram has inspired colleagues by taking his bike to Denmark, where he is running a PDM training course. “I started my ‘Tour de Danmark’ on the very first Monday, clocking up 56km. It’s the first time I’ve cycled to a customer site, and it’s just brilliant. I’m really getting to know the area, rather than just zooming past in a car. I’ll definitely be doing this again.”

Marco Destefani, Regional Director in Italy, has traded his Vespa for a bike. He’s been stopping by his local garage to advertise the good cause. “A campaign that helps children in Ethiopia, as well as saving petrol – it’s a double benefit!” he enthuses.

CAD Schroer, founded in Germany on the 25th of June 1986, has offices in the UK, USA, Switzerland, France, Italy, and the Benelux. The company, which develops and supplies engineering software and services to manufacturers and plant designers, regularly supports the next generation of engineers through apprentice programs, and also offers software-specific training. The Ethiopian schools campaign is a chance for CAD Schroer to spread its passion for education.

CAD Schroer Website:

“On the 25th of June, we started a 25 working day campaign, during which employees log every kilometre cycled to and from the office. Our goal is to rack up enough kilometres to fund the primary school education of at least 80 Ethiopian children, while cutting our carbon footprint, promoting a healthier lifestyle, and having some serious fun,” says the company’s founding Director Michael Schroer. “Some staff members live a long way from the office, but even partial journeys will count. The campaign may also persuade people to make more of a habit of cycling to work in the future.”

“We just love this campaign,” says Astrid Merkl of Menschen für Menschen. “It’s creative, it’s green, and it will help change the lives of children in Ethiopia - one of the poorest countries on Earth, where 40% of youngsters never get the opportunity to learn how to read, write or do basic arithmetic. We all know that education is the route out of poverty, and poverty has consequences that affect us all.”

The results of the initiative will be revealed on July 28th at CAD Schroer’s anniversary celebrations. “Education is the key to personal and community development. We support local and international programs, and hope that this challenge inspires our staff and the people around us,” says Michael.

CAD Schroer is a global software development company and engineering solutions provider, helping to raise the productivity and competitiveness of customers working in manufacturing and plant design, including the automotive sector and its supply chain, the energy sector and public utilities. CAD Schroer has offices throughout Germany, Belgium and the Netherlands, and independent subsidiaries in France, Italy, Switzerland, the United Kingdom and the United States.

CAD Schroer’s product portfolio includes 2D/3D CAD, plant design, factory layout and data management solutions. Customers in 39 countries rely on MEDUSA4®, MPDS4™ and STHENO/PRO® to provide an efficient, flexible and integrated design environment for all phases of product or plant design – cutting costs while raising quality. CAD Schroer emphasises close customer partnerships and supports its clients’ objectives through extensive consultancy, training, development, software support and maintenance services.

Michael Schroer
CAD Schroer GmbH
Fritz-Peters-Straße 26-30
47447 Moers


Germany: +49 2841 9184 0
UK: +44 1223 460 408
France: +33 141 94 51 40
Switzerland: +41 44 802 89-80
Italy: +39 02 38303267
USA: +1 866-SCHROER (866-724-7637)

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