Behavioral Capitalism - A New Variety of Capitalism Gains Power and Influence
This new influence of the large technology groups, which often exist only for a few years, is astonishing and astonishing, as is the development that their products have become an indispensable part of everyday life for many people and society at breakneck speed. A silent conquest and yet they are much more than just clever business models that can be easily integrated into the existing. These companies are only players on a playing field that has made their existence and growth possible in the first place. One thing that has too often been underestimated and overlooked so far is Behavioural Capitalism.
The model of Behavioral Capitalism helps to do this and highlights the opportunities and challenges of a new era. It also presents a structural explanatory model for the first time.
The work of Andreas Herteux is available on the official website of the Erich von Werner Society as well as in the usual scientific networks under the DOI number 10.13140/RG.2.2.32319.25768.
Erich von Werner Gesellschaft
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The Erich von Werner society has set itself the goal of understanding the world and changing it for the better.
It approaches this goal by analyzing what is happening on Earth - without ideological shackles or rigid thought patterns - and then devising models for solving global problems.
The Erich-von-Werner Society's activities are focused on the well-being of all humanity and endeavor to initiate, deepen and promote the corresponding developments that serve this purpose.
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