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LivePerson and ineedhits Enter Joint Marketing Agreement

04-13-2007 11:55 AM CET | Business, Economy, Finances, Banking & Insurance

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NEW YORK, N.Y. -- April 13th, 2007 -- LivePerson, Inc. (NASDAQ: LPSN), a provider of online conversion solutions, and ineedhits, a leading search marketing firm for small business owners, today announced a joint marketing agreement to offer their services to each company's respective small business client base.

Under the terms of the agreement, by using the new SEO Wizard Reseller Solution developed by ineedhits, LivePerson will provide access to ineedhits' search engine optimization and submission tools to the company's small business customers and ineedhits will refer customers interested in live chat solutions directly to LivePerson.

Sales Manager of ineedhits, Peter Gavalas, says "Our businesses have similar customer bases and we understand how important it is to drive traffic to a site with strong search marketing and then have the sales conversion tools such as LivePerson to convert every opportunity. We would be lost without LivePerson as it helps us handle the hundreds of queries we receive daily. Some may know we are based in Australia, but the majority of our clients are in the U.S., so a remote service is priceless."

"This agreement is about improving the shopping experience for today's online consumer," said LivePerson CEO Robert LoCascio. The search marketing tools provided by ineedhits make Internet searches more accurate and allow consumers to connect faster to the E-commerce sites they need. Our live chat solutions complement this service, providing consumers with the information they need through the immediacy of a live interaction."

About ineedhits:
ineedhits (, a pioneer in search engine marketing, services over 500,000 customers and subscribers. Founded in 1996, ineedhits has provided search engine optimization and submission services to small and medium-sized businesses for over ten years.

With over 90% of ineedhits' customers located in the United States, the company itself is based in Perth, Western Australia and employs 30 staff. Partners include Yahoo!, whatUseek, ExactSeek, Kanoodle and Net Applications. ineedhits has received numerous awards including the Deloitte Touche Fast 50 (2003 & 2004) and BRW Fast 100 (2002 & 2003).

About LivePerson:
LivePerson is a provider of online conversion solutions. Our hosted software enables companies to identify and proactively engage online visitors---increasing sales, satisfaction and loyalty while reducing service costs. Combining web-interaction technology (chat, email and a self-service knowledgebase) with a deep understanding of consumer behavior and industry best practices, LivePerson's TimpaniTM platform engages the right customer, at the right time, with the right communications channel. This Engagement Marketing platform creates more relevant, compelling and personalized experiences---converting traffic into revenues, and facilitating real-time sales and customer service. More than 5,000 companies including EarthLink, Hewlett-Packard, Microsoft, Qwest and Verizon, rely on LivePerson to help maximize the return on their marketing and e-commerce investments. LivePerson is headquartered in New York City.

Peter Gavalas
Phone: +61 8 9333 8227

Michael Goodwin
LivePerson, Inc.
Phone: 212-609-4282

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