Launchmedia Helps Belkin International Power up Traditional Packaging with Interactive Mobile Content

LaunchMedia, a mobile marketing agency specializing in enterprise-level mobile solutions, announces the launch of a packaging QR code campaign with Belkin International.

Belkin International’s packaging features 2D (QR) barcodes on select networking products. The 2D codes might look like crop circles to the untrained eye, but to smart phone users they’re a portal to meaningful information, special offers and content that can help them make more educated buying decisions.

“These new technologies give today’s consumers an interactive experience from our packaging and help the customer educate themselves on Belkin’s products,” said Leah Polk, senior Global Public Relations manager at Belkin. “Through the scan of a QR code, customers can access a router chooser tool to allow them to make sure they are choosing the correct router for their networking needs.”

“The possibilities are endless,” said Doug Thompson, managing partner at LaunchMedia. “These technologies allow consumers to gather very specific, interactive content at the point of making a buying decision. LaunchMedia’s platform allows for brands and retailers to update and change their interactive content without the need to change any of their traditional messaging. We’re helping both brands and retailers turn traditional media into a rich interactive customer experience.”

LaunchMedia blends years of retail marketing experience with today’s most innovative mobile technologies to create highly effective enterprise-level mobile solutions that enable consumers to easily engage with dynamic interactive content via mobile devices. To learn more, visit www.launchmediainc.com.

Tony Frank
763-205-7901
LaunchMedia
1115 Vicksburg Lane
#17
Plymouth, MN 55447

This release was published on openPR.