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Best practices for customer loyalty management in Telecom Africa

05-31-2011 09:14 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Fleming Gulf Conferences

Vodafone’s perspective on critical differentiators for successful customer loyalty programs will be presented at 3rd Annual CRM in Telecom event in Johannesburg in July.

Developing loyalty among multi-sim customers is one of the major challenges faced by Telecom operators in Africa. 100 Telecom senior executives will meet at 3rd Annual Telecoms in Africa: Customer Loyalty & Retention Conference to uncover the best practices for customer loyalty management and how to maximise the use of technology to create customer value.

MTN Group will share know-how on developing relationships with customer through Social Media. Reduce churn by implementing a Segment-driven customer strategy as Airtel did and find out more details on their strategy. Orange represented by Ms. Marion Namousone Kibalama (Contact Centre Manager) will share cross-selling strategies of Orange. The critical differentators for successful customer loyalty programs will be analyzed by Stephen Essien, Head Vendor Management Organization from Vodafone.

Contact Details:
Lucia Kasanicka
E: lucia.kasanicka@fleminggulf.com
T: +9181.0580.5411
F: +9180.3991.9099
W: http://www.fleminggulf.com/finance/africa/retail-banking-africa-2011

In the last decade, Fleming Group became the conference organizer of choice for most of the Fortune 500 companies across the globe. Serving over 53.000 Finance, Life Science, Telecoms, Defence, Energy and Oil & Gas executives since 2003 proves that we are recognized for delivering quality and high level of both speakers and attendees.

With offices in Bratislava (Slovakia), Budapest (Hungary), Dubai (U.A.E.), Bangalore (India) and Kuala Lumpur (Malaysia) we are able to cover the globe and bring industry experts together at any location. Business leaders are meeting in London, Barcelona, Milan, Amsterdam, Vienna, Dubai, Doha, Kuwait or Singapore under the Fleming group flag. Over three hundred employees dedicated to linking business with intelligence work hard every day on reaching our goal – to deliver the best possible platform for B2B knowledge sharing.

Fleming Gulf FZE
Dubai Airport Free Zone
P.O. Box 54772
Dubai, UAE

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