China Earphones & Headphones Market Size is Expected to Grow Exponentially by 2024 | Ears Company, Philips N.V., Bose, Shure, Beats Electronics Company, Grado Labs, Aclair Audio, Pioneer, Sony, and Skullcandy

China accounted for a large chunk of the APAC earphones & headphones market size and is expected to continue its dominance during the forecast timeframe. North America earphones & headphones market size accounted for more than 35% of the global revenue in 2016 owing to the demand from U.S.

The paradigm shift from home audio sets to portable audio microphones over the years has led to an upward drift in earphones & headphones market size. Growing emphasis on product integration with microphones has eventually led to technological developments in earphone and headphone industry. Moreover, growing consumer preference for product miniaturization and rise in disposable incomes have been forecast to massively propel the industry growth.

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Innovations such as noise cancellation technology, light weight, active noise control for improved music experience coupled with innovations in the field of connectivity like Bluetooth 4.0 and Wi-Fi will act as opportunities for wireless earphones & headphones market.

Rising counterfeit devices which have low cost advantage are pushing customers to incline towards these products. Huge unorganized sectors such as India, China, Taiwan and Indonesia may hinder the earphones & headphones market growth.

Increasing significance of smartphones and portable music players will propel growth across the wired earphones & headphones market size. Wireless segment is anticipated to grow at fastest rate during the forecast period owing to the major technological changes taking place. Developments such as Bluetooth, SKAA, infrared are expected to positively impact the revenue growth for the earphones & headphones market. Companies are focusing on aesthetic appeal along with technological offerings which enrich the customer ownership and experience.

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The earphones market accounted for the majority of the 2016 shipments due to the short product replacement cycles, rising demand for consumer electronics such as smartphones, tablets, music players and others coupled with increasing disposable income in emerging nations. Companies and manufacturers are looking to offer product differentiation in terms of value added features for sports, athletics and others which has led them to focus more on R&D and innovation.

The competitive landscape of earphone and headphone industry include Ultimate Ears Company, Koninklijke Philips N.V., Sennheiser electronic GmbH & Co. KG, Bose Corporation, Shure Incorporated, Beats Electronics Company, Grado Labs, Aclair Audio, Panasonic Corporation, Pioneer Corporation, Sony Corporation, and Skullcandy Incorporation. Business players may face growth challenges on account of the industry being highly fragmented.

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