Press release
Text Analytics Market: Competition Among Giant Companies To Understand The Market Trends SAP SE, International Business Machines Corporation, SAS Institute, Opentext Corporation, Clarabridge, Inc., Bitext Innovations
text analytics future growth
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Market Dynamics
The increasing demand for insights from unstructured data, rising adoption of predictive analytics by various business, growing requirement for social media analytics and changing business trends are some of the key drivers which fuels growth of the text analytics market. Moreover, the rising significance of IoT and big data in analytics, provides the growth opportunity platform to the market. In addition, lack of skilled workforce and awareness are the major challenge which hinders the growth of the text analytics market.
It profiles leading players in the global text analytics market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments, and strategies
Key companies covered as a part of this study include SAP SE, International Business Machines Corporation, SAS Institute, Inc., Opentext Corporation, Clarabridge, Inc., Bitext Innovations S.L., Lexalytics, Inc., Megaputer Intelligence, Inc., Luminoso Technologies, Inc., and Knime.Com AG
Insights from this report will allow marketers and management authorities of companies to make informed decisions with respect to their future product launch, technology upgrades, market expansion, and marketing tactics
Various strategy matrices used in analyzing the text analytics market would provide stakeholders vital inputs to make strategic decisions accordingly
Detailed Segmentation:
Global Text Analytics Market, By Deployment Model:
-Cloud
-On-Premises
Global Text Analytics Market, By Application:
-Competitive Intelligence
-Customer Relationship management
-Predictive Analytics
-Fraud detection
-Brand Reputation
Global Text Analytics Market, By Organisation Size:
-Small and Medium Enterprises
-Large Enterprises
-Global Text Analytics Market, By End Users:
-Banking, Financial Services, and Insurance
-Retail and Ecommerce
-Government and Defense
-Healthcare and Life Sciences
-Manufacturing
-Telecommunications and Information Technology
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