AOC "Go 2011" Xiamen Disty Meeting
While, Mr. Ray Zhuo, General Manager, Asia Pacific Middle East, discussed the goals and marketing strategies of AOC for the year 2011 with distributors from Asia Pacific, Middle East, Africa and CIS Central Asia.
AOC gaining market share in 2010
Tuan opened the meet with an brief introduction of AOC’s global performance for the year 2010 and highlighted the fact that despite the stagnant sales and many areas also experienced negative growth in the display market global, AOC not only exceeded expectations, but also achieved 60% increase, resulting 16 million units and for the first time and overtook competitors in Asia Pacific market and won the ‘No. 1 position in market share’ AOC aggressively expanded own brand business globally and pleasantly surprised with astonishing growth in Asia, Middle East and Europe.
Speaking on the occasion, Ray Zhou, General Manager for Asia Pacific and Middle East said, “The pace of AOC and their partner’s growth had the same rhythm and was one of the main reasons for competitors to fear and envy. For business to progress, it is important to maintain the same rhythm with all partners.”
Ray further added, that, “with the positive business sentiment, we see ourselves faring well in the current business landscape and expect to exceed industry growth rate via a mix of organic and inorganic growth strategies. AOC plans to expand its headcount, target new verticals and expand its geographic footprint.”
AOC’s sales channel focused in Middle East & Africa
1. Make AOC Business Profitable & Value added for all partners
2. Sustain and increase volumes thru expansion of the operating range of
products, territory, people and enhance service to customers
3. Enhance brand value of AOC thru effective Marketing
Middle East, CIS & Africa region was well represented with the presence of its key distributors like Firebird Distribution (CIS), I&M (Egypt), Compunics (UAE), Online Distribution (Pakistan), Sahara Computers (S. Africa), Al Seera Computers (Iraq), ACC (Sudan), Maadiran (Iran), Asbis ME & BDL (both from Saudi Arabia).
To be positioned as No 1 brand in Asia Pacific is one more color to the already colorful history of AOC Art of Color. AOC is rolling in products to meet consumer demand and industry trends, developing variety of new breakthrough in the concept and technology, including 3D displays, USB-powered displays, IPS panels, cloud based displays and many other products with special features. These products have already become the focus of public attention in international exhibitions like CES, CeBIT.
AOC positions itself as a complete solution provider for all kinds of computer display needs by continuously pioneering innovations in Display Technology. AOC is today a lifestyle brand, promising unbeatable Performance, Technology and Quality and has monitors in standard, value, fashion and professional series.
Admiral, AOC former company, was founded in Chicago, Illinois by Ross Siragusa in 1934. Admiral Overseas Corporation (AOC) was established in 1967 in Taiwan. AOC is the house brand of TPV Technology Ltd, the world’s largest manufacturer of computer monitor.
AOC offers its customers value through superior quality, cost leadership, timely delivery and has won the confidence of its users in over 40 countries worldwide. AOC not just offers technology, but also a unique lifestyle statement that comes with eco-friendly green technology, entertaining applications and user-friendly experience. AOC is also the winner of the most prestigious international design award from ‘Reddot’ besides several awards by PC World, PC Magazine and other technology media’s.
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