Watch ecommerce from a boon to a boom - Indian Clock Company

Watches is a small category in ecommerce. Though every ecommerce brand focus on categories like electronics, apparels etc. The watch category is not focussed much on any portal. During recent times the famous portals like Amazon, Flipkart, Paytm started taking watches as a serious segment due to the demand they felt while working with the local retailers/Online sellers.
There are though, many challenges faced by them in the watch category. Listed below are some
1. Watches are technical product and they come in non sealed boxes unlike phones. Thus it is easier for anyone to tamper the shipment. Being a high value item, logistic loss/theft results in bad experience for final consumer.
2. Many sellers complained that many users of Amazon and Flipkart exchange real watches with Fake counterfeits and since the product looks identical, Amazon and Flipkart also approve the customer claims. This is a nightmare for a seller on these platforms.
3. Watch packaging is important and many online stores don’t recognise its importance. Since all watches have just their own watch box, a brand does not supply the seller a second box if first box is damaged. This results in tremendous loss to a seller as the main value is of a watch and if only the box gets damaged, then the seller cant resell the product.
4. Watches are expensive, courier theft is very common. Amazon and Flipkart have seller support against the same. However since the category is very volatile, hence it become difficult for brand to approve refunds for the seller always. When they stop, the seller gets all the damage.
5. Counterfeit sellers – watches are cloned since decades, this is a very serious problem for a buyer as for them they really don’t know what will happen to their watch as the logistic supply chain for ecommerce in India is very long, this makes his watch go through many local hands. Plus the category is such that it needs real expertise to identify whether the watch sent to the customer is genuine or not
These issues were such that no genuine ecommerce seller can stand while working with these leading marketplaces and hence www.clock.co.in was launched.
The Indian Clock Company AKA www.clock.co.in was launched in Jan 2016. Manager, Saurav Verma confirms that after being tired with working with leading marketplaces and their complex policies against sellers and heavy margins plus frauds done by numerous customers, the company took stand and launched their own portal clock.co.in
The portal specialises in sourcing leading branded watches eligible for online trading from various brands in India. Our sellers are all authorised dealers. They get a solution of 100% safe trading of watches and our customers get 100% guarantee on new and genuine watches.
We are able to manage this by a simple team of 25 people who pack and dispatch the orders themselves. Saurav Verma, himself is a part of the same. This enables us to ensure that the right product is sent to right customer.
This error free system has worked wonders for the company and made us stand as a leading online watch retailer in India.

Indian Clock company was launched in Feb 2011, they started working with tradus initially and then signed up with Amazon, Flipkart, Snapdeal, Paytm, Shopclues. Since they were tired with so many frauds in watch category they then launched their own fully managed portal on the address www.clock.co.in
This changed the way watch ecommerce worked in India, with over 25 people in office and all watch experienced staff makes this place a watch heaven. Every customer support executive has the knowledge of watches which makes it easier for customer to select or get options for watch they want.

Indian Clock Company
Media
ICC floor, 2nd floor,
Tower 12, Rajendra Bhawan

swickaar@clock.co.in

This release was published on openPR.