Press release
Digital Intelligence Platform Market Emerging Trends (Adobe Systems, IBM, SAS Institute, Evergage, Google, Mixpanel and Others)
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The Digital Intelligence Platform Market is projected to grow from US$ 5.65 Billion in 2017 to US$ 13.96 Billion by 2022, at a CAGR of 19.8% during the forecast period. This report spread across 130 pages, profiling 11 companies and supported with 68 tables and 36 figures is now available in this research.
Top Vendors in the Digital Intelligence Platform Market include are
• Adobe Systems (US)
• IBM (US)
• SAS Institute (US)
• Evergage (US)
• Google(US)
• Mixpanel (US)
• Optimizely (US)
• Webtrekk (Germany)
• New Relic (US)
• Localytics (US)
• Cxense (Norway)
Based on Touch Point, the company website segment is estimated to lead the digital intelligence platform market in 2017, as company websites help in gathering customer feedback via online surveys and online chat services. Moreover, with the help of web analytics, companies can analyze customer behavior and feedback obtained to drive customer-centric business decisions.
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Based on Organization size, the large enterprises segment is estimated to lead the digital intelligence platform market in 2017.”
Based on Organization size, the large enterprises segment is estimated to lead the digital intelligence platform market in 2017, as large enterprises are investing towards enhancing customer experience. Today, large organizations are adopting digital intelligence platforms to extract meaningful real-time insights from customers, thereby, fulfilling the demands of customers for quality products and services.
“The Asia Pacific digital intelligence platform market is projected to grow at the highest CAGR during the forecast period.”
The Digital Intelligence Platform Market has been studied for North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. The Asia Pacific region has been widely implementing digital intelligence platforms to improve and streamline business processes, product, and facilitate customer engagement and retention activities. The rise in the number of users of mobile devices, increasing use of social media analytics, and growing online commerce are some of the factors that are expected to fuel the growth of the digital intelligence platform market in the region.
Breakdown of Primary Participants’ Profile:
• By Company Type: Tier 1:50%, Tier 2:30%, and Tier 3: 20%
• By Designation: C-Level: 50%, Director Level:35%, and Others: 15%
• By Region: North America:35%, Europe: 25%,Asia Pacific: 25%, and RoW: 15%
Report Highlights:
• To forecast the size of market segments with respect to five main regions, namely, North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and Latin America
• To determine and forecast the global digital intelligence platform market based on component, touchpoint, organization size, vertical, and region from 2017 to 2022 and to analyze various macro- and microeconomic factors that affect market growth
• To provide detailed information regarding major factors such as drivers, restraints, opportunities, and challenges influencing the growth of the market
• To strategically analyze each submarket with respect to individual growth trends, prospects, and contribution to the total market
• To analyze the opportunities in the market for stakeholders by identifying high-growth segments of the market
• To profile key market players and comprehensively analyze their core competencies
• To track and analyze competitive developments such as mergers & acquisitions, product developments, partnerships & collaborations, and research & development (R&D) activities in the market
Target Audience for Digital Intelligence Platform Market: Customers Analytics Vendors, Research Organizations, Network and System Integrators, Digital Intelligence Platform Providers, Marketing Analytics Executives, Third-party Service Providers, Technology Providers.
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Competitive Landscape of Digital Intelligence Platform Market:
1 Overview
2 Competitive Situations and Trends
2.1 New Product Launches
2.2 Expansions
2.3 Mergers & Acquisitions
2.4 Agreements, Partnerships, Contracts & Collaborations
3 Market Standing, By Key Player
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