USA Aesthetic Devices Market 2019 is projected to rise at a modest CAGR of 11.81% by 2024 with Top Industry Players: Hologic Inc. (Cynosure), Alma Lasers, Lumenis Inc., Bausch Health Companies

The US aesthetic devices market is expected to witness a CAGR of around 11.81% over the forecast period. There are certain factors that are affecting the market in a positive way which include technological advancement in devices, increasing awareness regarding aesthetic procedures, rising adoption of minimally invasive devices, and increasing obese population.

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Earlier, anyone seeking medical assistance with cosmetic issues had only intrusive surgical procedures to choose from. Owing to the advances in the field of aesthetics, this is no longer the case. Medical aesthetic technology has advanced rapidly over the past two decades. The highly advanced technologies have offered a wide range of products and solutions to patients seeking medical assistance. New technologies are being developed and introduced into the market, including the use of laser, dynamic pulse control, radiofrequency, and infrared technologies. In recent years, skin-tightening and non-invasive fat technologies have created a new niche in the medical aesthetic technology market. They have been proven financially lucrative and are expected to dominate in the near future.

Competitive Landscape
The US aesthetic devices market is moderately competitive. Companies, such as Hologic Inc. (Cynosure), Alma Lasers, Lumenis Inc., Bausch Health Companies Inc. (Solta Medical Inc.), and Allergan are doing a good business in the US market. With the rising demand for the aesthetic corrections, more companies are coming up in the market and holding a substantial share.

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In the area of cellulite reduction, some of the emerging technologies hint at a future of improved outcomes with a positive effect on the overall US market. With such kind of innovations, the market for aesthetic device-based treatments continues to evolve. Furthermore, these advances are expected to make it affordable to the patient population, thereby reducing the number of patient visits and healthcare costs.

Scope of the Report
The scope of the US aesthetic devices market refers to all medical devices that are used for various cosmetic procedures, which include plastic surgery, unwanted hair removal, excess fat removal, anti-aging, aesthetic implants, skin tightening, etc., that are used for beautification, correction, and improvement of the body. Aesthetic procedures include both surgical and non-surgical procedures. The surgical procedure includes liposuction, breast implants, facelifts, radio frequency, and other related procedure. The non-surgical procedures include chemical peel, non-surgical liposuction, skin tightening procedures, etc.

Key Market Trends
Breast Implants Sub-segment is Expected to Show Rapid Grow in the Implants Segment of the Market

Breast implants are the most common and popular aesthetic surgery procedure in the developed markets, particularly in the United States. In aesthetic surgical procedures, there is breast augmentation, removal, breast lift, and reduction. All these procedures are expensive and range between USD 3,500 and USD 6,000, according to 2017, Plastic Surgery Statistics Report. Silicone implants are mostly preferred in nearly 90% of cases and the remaining prefer saline implants. It is also increasing its demand among teen male breast reduction. There are 0.5 million procedures were performed for the breast implants in female and males in the United States. In addition, breast reconstruction has observed the largest number of procedures, followed by breast reduction and breast implant removals.

As it is opted by several celebrities and individuals who seek to improve their external appearance, the demand is expected to increase among the population and is expected to increase the market size at a modest rate over the forecast period.

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