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Global Real-Time Bidding Market Outlook, Geographical Segmentation, Industry Size & Share, Comprehensive Analysis to 2025 With Adap, AppNexus, BrightRoll, Facebook, Google, SpotXchange, Tremor Video, TubeMogul, AOL and Microsoft

05-13-2019 07:28 AM CET | IT, New Media & Software

Press release from: The Insight Partners

Global Real-Time Bidding Market

Global Real-Time Bidding Market

Real-time bidding is used generally in advertising industry where advertising inventory is bought or sold via programmatic auctions, just as similar to financial markets. One of the major driver for the growth of real time bidding market is the improvement in ROI that inspires advertising agencies, media buyer agencies and publishers to take more interest in RTB based advertising. Increase in the mobile and video ads are also fueling the growth in the market of real time bidding, whereas security and privacy concerns can be restraining factors in the market. Surging demand for RTB-based direct ad sales and shifting of RTB advertisement to mobile web, will bring new opportunities in the market in coming years.

Some of the key players influencing the market are Adap.tv, AppNexus, BrightRoll, Facebook, Google, SpotXchange, Tremor Video, TubeMogul, AOL and Microsoft.

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The report aims to provide an overview of global real-time bidding market with detailed market segmentation by auction, ad, device and geography. The global real-time bidding market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading market players and offers key trends and opportunities in the market.

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global real-time bidding market based on auction, ad and device. It also provides market size and forecast till 2025 for overall real-time bidding market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM). The market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 16 countries globally along with current trend and opportunities prevailing in the region.

Besides this, the report analyzes factors affecting market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the market in these regions.

Also, key real-time bidding market players influencing the market are profiled in the study along with their SWOT analysis and market strategies. The report also focuses on leading industry players with information such as company profiles, products and services offered, financial information of last 3 years, key development in past five years.

Table of Content:
3 Real-Time Bidding Market Landscape
3.1 Market Overview
3.2 Market Segmentation
3.2.1 Real-Time Bidding Market - By Auction
3.2.2 Real-Time Bidding Market - By Ad
3.2.3 Real-Time Bidding Market - By Device
3.2.4 Real-Time Bidding Market - By Region
3.2.4.1 By Countries
3.3 PEST Analysis
3.3.1 North America - PEST Analysis
3.3.2 Europe - PEST Analysis
3.3.3 Asia Pacific - PEST Analysis
3.3.4 Middle East and Africa - PEST Analysis
3.3.5 South America - PEST Analysis

4 Real-Time Bidding Market - Key Industry Dynamics
4.1 Key Market Drivers
4.2 Key Market Restraints
4.3 Key Market Opportunities
4.4 Future Trends
4.5 Impact Analysis

5 Real-Time Bidding Market Analysis- Global
5.1 Global Real-Time Bidding Market Overview
5.2 Global Real-Time Bidding Market Forecasts and Analysis

6 Real-Time Bidding Market Revenue and Forecasts to 2025 - Auction
6.1 Overview
6.2 Auction Market Forecasts and Analysis
6.3 Open Auction Market
6.3.1 Overview
6.3.2 Open Auction Market Forecasts and Analysis
6.4 Invitation-only Auction Market
6.4.1 Overview
6.4.2 Invitation-only Auction Market Forecasts and Analysis

7 Real-Time Bidding Market Revenue and Forecasts to 2025 - Ad
7.1 Overview
7.2 Ad Market Forecasts and Analysis
7.3 RTB Image Ad Market
7.3.1 Overview
7.3.2 RTB Image Ad Market Forecasts and Analysis
7.4 RTB Video Ad Market
7.4.1 Overview
7.4.2 RTB Video Ad Market Forecasts and Analysis

8 Real-Time Bidding Market Revenue and Forecasts to 2025 - Device
8.1 Overview
8.2 Device Market Forecasts and Analysis
8.3 Mobile Device Market
8.3.1 Overview
8.3.2 Mobile Device Market Forecasts and Analysis
8.4 Desktop Device Market
8.4.1 Overview
8.4.2 Desktop Device Market Forecasts and Analysis

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About Us:
The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We are a specialist in Technology, Healthcare, Manufacturing, Automotive and Defense.

Contact Us:
The Insight Partners
533, 5th Floor, Amanora Chambers,
Amanora Township, East Block,
Kharadi Road, Hadapsar, Pune-411028
sales@theinsightpartners.com

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