Automotive Software Market Set to Boom in Coming Years 2025| Key Players include Autodesk, Daimler AG, Dassault Systèmes, Ford Motor Company, General Motors, NVIDIA, Oracle, SAP, Siemens, Wipro Limited

Asia Pacific is estimated to be the fastest growing region in the automotive software market growing at a CAGR of more than 17% over the forecast period. Stringent government regulations related to environmental safety are impacting OEMs in the region to build fuel-efficient and low-carbon emission vehicles with the help of automotive software and electronic components. Highly-populated countries in this region, such as China and India, are facing traffic congestion and mishaps, impacting the growth of this software to provide predictive navigation, traffic details, and object recognition to avoid crashes or collisions. The emerging smart cities in this region are expected to drive the automotive software market.

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The commercial vehicles in the automotive software market will grow at a CAGR of over 18% over the forecast period. The growth is attributed to the rising carsharing and the increasing use of public transport to reduce pollution. Stringent government regulations related to the green & clean environment along with the increasing awareness campaign for climate change is proliferating market growth. Additionally, the increasing number of autonomous trucks in logistics is attributing to the growth of the automotive software market.
Automotive Software Market By Software

o Autonomous Driving Software
o Safety and Security Software
o Vehicle Management Software
o Infotainment Software

Automotive Software Market By Application

o Engine Management System (EMS)
o Anti-Lock Braking System (ABS)
o Airbag Control
o Car Navigation System
o Infotainment System
o Mobility Service

By Vehicle Type

o Passenger Vehicle
o Commercial Vehicle

By End Use

o Manufacturer Retail Store
o Automotive Dealer
o Automotive Repair Store
o Auto Part Wholesaler & Agent

Company Profiled:

• ANSYS, Inc
• Autodesk, Inc.
• Bosch Software Innovations
• CDK Global (International)
• Daimler AG
• Dassault Systèmes SE
• DealerTrack Holdings, Inc.
• Delphi Technologies
• Ford Motor Company
• General Motors
• Genesys
• Honda Motor Company, Ltd.
• NVIDIA
• Oracle Corporation
• SAP SE
• Siemens PLM Software
• The Reynolds and Reynolds Company
• Wipro Limited
Automotive Software market is projected to surpass USD 52 billion by 2025. The automotive software market growth is attributed to the growing demand for safety, convenience, and comfort of passengers in vehicles. The in-vehicle infotainment in vehicles offers hands-free calling, music system, and navigation to passengers and drivers. This has increased the adoption of in-vehicle infotainment in low, medium, and premium segments, leading to the growth of the automotive software market. The subsequent government regulations related to safety & security concerns are also increasing the adoption of in-vehicle infotainment as it provides hands-free connected calls in vehicles.

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The Auto Part wholesaler & agent grabs over 18% market share in the automotive software market in 2018 and is expected to maintain a dominant position during the forecast period. The growing demand for cheap auto parts related to hardware & software is proliferating this segment. The automobile industry strategically distributes its software & hardware through various distribution channels, including auto part wholesalers and agents, to increase its global presence. Additionally, the rising trend of customization of vehicles is attributing to the growth of this segment in the automotive software market.
In the software segment, the vehicle management software held over 32% market share in the automotive software market in 2018. The vehicle management software includes fleet management, vehicle architecture designing, fuel management, and vehicle tracking, which has increased the operational efficiency of automobile manufacturers. The automotive driving software is expected to witness the highest growth rate of over 15% in the market during the forecast period. The increasing number of road mishaps and loss of lives related to it has increased the demand for automotive driving software. It assists drivers in parking, driving lane, and object recognition on the road, alerting drivers or reducing the speed of vehicles by auto braking to avoid collision or crash of vehicles.

The anti-lock braking system will witness a significant growth rate of more than 14% in the automotive software market from 2019 to 2025. The anti-lock braking system helps vehicles from sudden skidding and consequent road mishaps. According to the National Highway Traffic Safety Administration (NHTSA), ABS-equipped vehicles stop at an increased stopping distance on loose gravel by an average of 27.2% as compared to other vehicles. ABS has significantly reduced the risks of run-off road crashes and multiple vehicle crashes.

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The major players in the automotive software market are focusing on various business growth strategies, such as new product developments, mergers, acquisitions, and partnerships. This will enable them to expand their existing portfolio and increase their geographical presence. For instance, in March 2017, Samsung acquired Harman International Industries for approximately USD 8 billion to become tier-1 auto parts supplier. Harman offers connected automotive services to in-car infotainment systems. The company has existing relationships with major automobile manufacturers and a global presence through its distribution channels. The partnership enabled companies to enhance their capabilities in user experience, connected mobility, and add new customers to their portfolio.

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