Europe Plant Based Water Market Comprehensive Analysis, Industry Growth Forecast 2024 | ARTY Artichoke Water, PepsiCo Inc., The Coca-Cola Company, Oviva Maple Water Company, DRINKmaple
Plant based water are natural, functional and convenient product that provide nutritional aids without sacrificing taste. Increasing trend for nutritional and performance drinks owing to the evolving dietary habits of positive functional attributes and on-the go consumers will thrive product demand in near future.
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Aerated drinks and alcoholic beverages are associated with high sugar content which cause obesity, tooth decay, diabetes. Rising trend for naturally sweetened beverage with low calorie will flourish the plant-based water demand by the end of forecast timeframe.
On the contrary, limited time for the consumption of these product after seal break will hinder the plant-based water demand. Moreover, distribution channel for these products are complex than aerated drinks which will impede market growth in near future.
Among the product segments in the Europe plant-based water market, birch and maple products will have high penetration in the plant-based water demand during the forecast timeframe. Rising demand of these products in eastern Europe and Scandinavian will spur product demand in near future.
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Based on distribution channel the plant-based water demand is segmented as cafes & fitness centers, online platform and retail stores. Retail stores is likely to grow with annual growth exceeding 20% due to high showcased product and provide customers to pick recent manufactured products.
Nordic countries and United Kingdom together account for over 40% of the overall market share. New technological development in these to collect the tree sap to manufacture plant-based water will boost plant-based water demand in these countries.
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Moreover, birch sap is mainly harvest in Europe countries including Norway, Denmark, Sweden, Finland and others will boost the product demand by the end of forecast timeframe.
Key Europe plant-based water market participants includes, ARTY Artichoke Water, PepsiCo Inc., The Coca-Cola Company, Oviva Maple Water Company, DRINKmaple, BelSeva, Nordic Koivu, Sibberi, happytree Maple Water and Vertical water.
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