Agricultural Harvesting Market is expected to grow at a CAGR of 9.2% during the forecast period (2018-2023)| DEERE & COMPANY (JOHN DEERE), AGCO CORPORATION, CNH INDUSTRIAL, MAHINDRA TRACTORS

Market Analysis:

Faster Growth in Europe
The European agricultural machinery industry is one of the developed markets in the world, driven primarily by the presence of a large number of global players, like John Deere, CNH Industrial, AGCO Corporation, etc., in the region. Europe is expected to cover a major market demand during the forecast period, owing to its increasing orders for agricultural machinery within domestic, as well as international markets.

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Technological innovation and precision farming are some of the areas that can be exploited for future opportunities. Besides a huge scope of development, the major constraints the sector faces are low commodity prices and expensive machinery, resulting in less affordability of machinery from farmers. These factors affect the growth of the agriculture sector, thus affecting the growth of the planting and fertilizing machinery market. Among the types of agricultural-machinery harvesting equipment is likely to see more demand, owing to the development of forage crops in the region.

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Market Segments:
Agricultural Harvesting Market is segmented by:
1. Machinery Type: Combine Harvester- Threshers, Forage Harvester, Others
2. Geography: North America, South America, Europe, Asia Pacific, Middle East & Africa

Key Developments in the Market:
•June 2017: John Deere planned to introduce advanced grain harvesting machineries for model year 2018 production, which includes four new S700 Combine models that are provided with smart technology by offering comfort and better data management for an operator, along with the 700C/FC Series Corn Heads and 700D Drapers for efficient grain harvesting.
•May 2017: Case IH, brand of CNH Industrial, 4000 series harvester is popular in Indian market and has achieved highest record breaking performance for harvesting 146 MT sugarcane in 3.5 hours with Austoff 4000 Series sugarcane harvester.

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