Best of the Best

COLLOQUY Takes Second Annual Loyalty Marketing Awards International
Honoring Groundbreaking Innovations in Loyalty Worldwide

CINCINNATI (April 12, 2011) – COLLOQUY, a global provider of loyalty publications, education and research, announced today that nominations are now open for its annual COLLOQUY Loyalty Awards – Presented by LoyaltyOne and Visa honoring the best loyalty innovations around the globe.

Last year’s recipients of the industry’s only peer judged awards included Citi, Godiva, Hyatt, U.S. Bank and Recyclebank. Winners of this year’s awards will be announced September 14, 2011 during the 9th Annual COLLOQUY Loyalty Summit in Rancho Palos Verdes, California.

“We had a tremendous response to last year’s awards which recognized the leading loyalty marketers in the North America,” said COLLOQUY Managing Partner Kelly Hlavinka. “This year, we have opened the awards for international nominations, too, in order to recognize the most innovative Enterprise Loyalty initiatives worldwide.”

About the COLLOQUY Loyalty Awards Presented by LoyaltyOne and Visa:
The COLLOQUY Loyalty Awards is determined by industry peers through COLLOQUY’s more than 40,000 subscribers including loyalty marketing executives representing more than a half dozen different industry sectors.

Awards this year will be bestowed in seven categories, including retail, financial services, travel/hospitality and “other” industries, such as telecommunications. Further, the Loyalty Awards will recognize accomplishments in loyalty marketing and loyalty analytics. The seventh award will honor the “Master of Enterprise Loyalty.”

How to Enter:
Companies are invited to enter. Submissions are free and will be accepted through May 16, 2011 at 6 p.m. EDT at http://www.colloquy.com/loyaltyawards. Industry voting opens June 20, 2011 at 9 a.m. EDT, and will close August 2, 2011 at 6 p.m. EDT.

Judging for the awards will take place in two rounds and will ultimately be decided by members of the loyalty industry.

First a jury of senior loyalty experts (see list below) in academia and business will select three finalists in each category.

In the second phase, COLLOQUY subscribers, voting online, will determine the winners.

Announcing the Winners:
Winners will be honored before their peers at the COLLOQUY Loyalty Awards ceremony September 14, 2011. They also will receive discounted registration to the 2012 COLLOQUY Loyalty Summit and be featured in COLLOQUY’s November issue.

For more information, visit the COLLOQUY Loyalty Awards web site at http://www.colloquy.com/loyaltyawards.

About the COLLOQUY Loyalty Awards Jury:
Following are members of the jury, several of whom also are on the COLLOQUY editorial advisory board:
• Brian Almeida, Managing Director, Direxions
• Neeli Bendapudi, Professor of Marketing, Director, Institute for Managing Services, Fisher College of Business, The Ohio State University
• Shawn Bloom, General Manager, SCENE LP
• Roberto Chade, Co-Founder and CEO, Dotz
• Bob Daly, Senior Vice President, Retail Payment Solutions, U.S. Bank
• David Eisendrath, Senior Vice President of Data and Loyalty, Recyclebank
• Amy Harris, Senior Vice President, ThankYou Rewards, Citi
• Jennifer Hawkins, Vice President and General Manager, Consumer Products & Partnerships, American Express
• Kelly Hlavinka, Managing Partner, COLLOQUY
• Garret Ippolito, Vice President, MasterCard Worldwide
• Richard Levey, Senior Editor, DIRECT and Chief Marketer magazines
• Todd Nelson, Senior Vice President Loyalty Marketing Services, Epsilon
• Kyle Murray, Associate Professor of Marketing and Director of the School of Retailing in the School of Business, University of Alberta
• Randy Petersen, Editor and Publisher, InsideFlyer magazine
• Shipra Shah, Senior Manager, Loyalty Marketing, Godiva Chocolatiers
• Mark Vandenbosch, Chair in Business Administration and Professor in Marketing, Faculty Scholar, the Richard Ivey School of Business, University of Western Ontario
• Jeff Zidell, Vice President, Hyatt Hotels & Resorts

About COLLOQUY:
COLLOQUY® comprises a collection of publishing, education and research resources devoted to the global loyalty-marketing industry. Owned by LoyaltyOne, COLLOQUY has served the loyalty-marketing industry since 1990 with over 40,000 global subscribers to its magazine and www.colloquy.com the most comprehensive loyalty web site in the world. COLLOQUY’s research division develops research studies and white papers including industry-specific reports, sizing studies and insights into the drivers of consumer behavior. COLLOQUY also provides educational services through workshops, webinars and speeches at events throughout the world and is a loyalty-marketing partner of both the Direct Marketing Association and the Canadian Marketing Association and a content provider to the American Marketing Association. COLLOQUY also operates the COLLOQUY Network, a global consortium of practitioners certified in COLLOQUY’s proprietary methodology. COLLOQUY magazine subscriptions are available at no cost to qualified persons at www.colloquy.com or by calling 513.248.9184.

COLLOQUY
4445 Lake Forest Drive, Suite 200
Cincinnati, OH 45242
Lisa Biank Fasig, lisa@jzmcbride.com
513-231-5115

This release was published on openPR.