Baby Monitor Market Growth & Key Business Strategies by Leading Industry Player Samsung Electronics Co. Ltd., Dorel Industries, Inc., Angelcare Monitors, Inc., LOREX Technology, Inc., VTech Holdings Ltd., ShenZhen Foscam Intelligent Technology Co. Ltd., S

Basis the mode of connection, the market has been segregated into wireless baby monitors & wired baby monitors. The segment of wireless baby monitors is expected to account for 94.8% of the overall market revenue by 2020, as these monitors offer greater portability and ease of connectivity, compared to the wired baby monitors. Moreover, the demand for wired baby monitors would gradually decrease in future, as these are perceived to be insecure for babies due to the sensor cord attached to them.

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Baby Monitor Market Report, published by Allied Market Research, forecasts that the market is expected to grow at CAGR of 8.5% during forecast period of 2015-2020. In 2014, the North America accounted for the largest share of about 62.3%, owing to higher per-capita spending on baby care products and prevalence of nuclear family culture. However, emerging countries in Asia such as China and India, would witness increasing demand for baby monitors during the forecast period, owing to increasing awareness, the rising number of employed parents and growing disposable income.

Among the two types, Video baby monitors accounted for a larger share of about 86.4% of the overall market in 2014 and is expected to maintain this trend throughout the forecast period, owing to increasing demand for high-end baby monitoring devices with smart monitoring features. This segment is anticipated to witness faster growth in the developed economies, and would account for 88.7% of the overall market by 2020.

The world baby monitors market is segmented on the basis of type, mode of connection and geography. Based on type, baby monitors are categorized as audio and video baby monitors. Market is categorized as wired and wireless baby monitors depending on mode of connection. Wireless baby monitors offer the advantage of portability, ease of installation and connection as these can be easily connected to WLAN. The world baby monitors market is analyzed on the basis of geographical regions, which include North America, Europe, Asia-Pacific and LAMEA.

The prominent companies profiled in this report include Samsung Electronics Co. Ltd., Dorel Industries, Inc., Angelcare Monitors, Inc., LOREX Technology, Inc., VTech Holdings Ltd., ShenZhen Foscam Intelligent Technology Co. Ltd., Summer Infant, Inc., Koninklijke Philips N.V., Nest Labs, Inc., and Withings, Inc. Presently, the baby monitor market is majorly driven by growth strategies such as product launch and acquisition. Lorex Technology, Inc., Summer Infant Inc., Nest Labs, Inc., and VTech Holdings Ltd. have launched smart baby monitors in recent past to increase their customer base and expand their market penetration.

Analyst Review:

The baby monitor industry has witnessed a consistent growth in the past few years. Increase in the number of working parents, growing awareness towards baby safety, increase in disposable income, and improved online retailing are some of the major factors supplementing the growth of the industry. Presently, North America is the highest revenue-generating region, owing to higher per capita spending of parents towards baby safety. The baby monitor market is in nascent stage in the emerging countries, such as India and China. However, it is expected to witness notable growth in the APAC region during the forecast period due to increasing awareness towards high-end baby care products coupled with the increasing number of nuclear families and employed parents over the years.

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Video monitors with advanced features, such as in-built lullabies, night vision, room temperature sensor, and motion sensors, are anticipated to witness greater adoption in the coming years due to innovative product launches and effective marketing strategies by the leading players. Several companies have launched smart baby monitors that comprise features such as heart-rate monitoring, temperature sensors, and others to increase customer base and gain competitive advantage. However, factors such as declining birth rate in several geographical regions and increasing popularity of other monitoring devices, such as I.P. cameras, hinder the growth of the industry. Issues related to the hacking of internet-connected baby monitors is among the other major challenges for the market players.

List of Figures

FIG. 1 TOP IMPACTING FACTORS
FIG. 2 TOP WINNING STRATEGIES
FIG. 3 TOP WINNING STRATEGIES COMPARISON, 2015(%)
FIG. 4 TOP INVESTMENT POCKETS
FIG. 5 PORTERS FIVE FORCE ANALYSIS
FIG. 6 VALUE CHAIN ANALYSIS
FIG. 7 MARKET SHARE ANALYSIS, 2014(%)
FIG. 8 REVENUE OF SAMSUNG ELECTRONICS CO. LTD, 2013-2014 ($MILLION)
FIG. 9 SWOT ANALYSIS OF SAMSUNG ELECTRONICS CO. LTD.
FIG. 10 REVENUE OF DOREL INDUSTRIES INC., 2012-2014 ($MILLION)
FIG. 11 REVENUE OF DOREL INDUSTRIES INC BY BUSINESS SEGMENT (%), 2014
FIG. 12 SWOT ANALYSIS OF DOREL INDUSTRIES INC.
FIG. 13 SWOT ANALYSIS OF ANGELCARE MONITORS INC.
FIG. 14 SWOT ANALYSIS OF LOREX TECHNOLOGY INC.
FIG. 15 REVENUE OF VTECH HOLDINGS LTD., 2014-2015 ($MILLION)
FIG. 16 REVENUE OF VTECH HOLDINGS LTD., BY REGION (%), 2015
FIG. 17 SWOT ANALYSIS OF VTECH HOLDINGS LTD.
FIG. 18 SWOT ANALYSIS OF SHENZHEN FOSCAM INTELLIGENT TECHNOLOGY CO., LTD.
FIG. 19 REVENUE OF SUMMER INFANT, INC., 2012-2014 ($MILLION)
FIG. 20 REVENUE OF SUMMER INFANT, INC., BY REGION (%), 2014
FIG. 21 SWOT ANALYSIS OF SUMMER INFANT, INC.
FIG. 22 REVENUE OF KONINKLIJKE PHILIPS N.V., 2012-2014 ($MILLION)
FIG. 23 SWOT ANALYSIS OF KONINKLIJKE PHILIPS N.V
FIG. 24 SWOT ANALYSIS OF NEST LABS, INC.
FIG. 25 SWOT ANALYSIS OF WITHINGS INC.

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