Press release
SkiHorizon announces the 10 most popular European ski resorts of the last season
French ski resorts have proved to be the most popular in Europe, new sales data released today by SkiHorizon on the 2010-2011 winter ski season reveals.The French and the Brits continue to have different tastes for their ski holidays – French skiers and snowboarders are far more likely to ski in their own country, whereas British holidaymakers divide their loyalties between France, Switzerland and Austria.
Top ski resorts: French bookers
• Val Thorens
• Les Deux Alpes
• Avoriaz
• Les Arcs 1800
• Les Menuires
• Les Coches
• Saint Sorlin d'Arves
• Risoul
• Tignes Val Claret
• Plagne Bellecôte
Top ski resorts: UK bookers
• Morzine
• Les Arcs
• Saas Fee
• Serre Chevalier
• Avoriaz
• La Plagne
• St Anton
• Megeve
• Puy St Vincent
• Alpe D'Huez
Overall this illustrates that France is the most popular skiing destination among SkiHorizon’s customers. But Italy is steadily growing in popularity and SkiHorizon forecast that one of its resorts will break into the top 10 in the next few years.
Mark Oliver, UK Marketing Manager at SkiHorizon commented: “It’s no surprise that the French overwhelmingly choose to ski in their own country, with world-beating ski resorts on their doorstep, it takes a lot of persuasion for them to try skiing in other countries.
“I do wish more French people would take the time to discover the dramatic scenery and the warm welcomes of Austria though, they would be very pleasantly surprised.”
SkiHorizon has published guides to skiing and snowboarding across Europe. Ski Holiday Guides can be found at http://www.skihorizon.co.uk/ski-holiday-guide
News about new articles, discussion points and competitions is also shared via
Facebook http://www.facebook.com/SkiHorizon.co.uk
Twitter http://twitter.com/skihorizon_uk
-ends-
About SkiHorizon
SkiHorizon is part of the Travel Horizon Group and has 10 years of experience range of ski-related holiday offers.
As the European leader for winter sports holidays, SkiHorizon is able to offer a huge range of mountain holiday options in more than 300 French, Italian, Austrian, Swiss and German ski resorts.
About TravelHorizon
TravelHorizon is an international travel company and is active in France, Germany, United Kingdom, Italy, Belgium and the Netherlands. TRAVELHORIZON GROUP, European N°1 in mountain holidays. Featuring brands as SkiHorizon, Totem, Halloween, SnowRental, Sportura or ChaletTravel. The group is present all across Europe, with main offices in the Netherlands and France.
The Group is designed to provide insightful information, the largest and most competitive choice of ski holidays in terms of geography, lodging types, availabilities and extra services.
TravelHorizon operates the labels www.skihorizon.com, www.sportura.com, www.halloween.be, www.totemvoyages.com, www.chalettravel.nl, www.spahorizon.com, www.net4ski.com, www.net4sea.com and www.travelhorizon.com
About the SkiHorizon Ski Holiday Guide editorial team
The writers and editors of the Guide boast a combination of skiing, travel and marketing experience between them.
Mark Oliver
The TravelHorizon Group,
455 avenue Galilée
Parc de la Duranne
13857 Aix-en-Provence Cedex 3 - France
Email: mark.oliver@travelhorizon.com
Tel: +33 (0) 4 88 78 49 51
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