Press release
Livra presents new and improved rewards program
The differentiating factor within the new system is the inclusion of game mechanics, whereby the panelists can use their points to play online games within the site and participate for prizes offered in them. Livra is the first market research company to offer this possibility to their users, demonstrating once again in being at the forefront of technology application development in market research.
The new program
Designed to reward Livra users better, the program allows members to accumulate points in their account for each survey that they complete. These
points can be used – at the user’s discretion – in three different ways:
In “Instant Win”: With the points they can buy chances to participate in a game in which the user tries to guess the number that holds the prize.
Buying Tickets for monthly sweepstakes: Users can choose to swap their points for sweepstakes tickets with prizes like LCD Televisions, laptops, iPads, vacations, digital cameras, and more.
Donations: Panelists can use their points to help NGOs and relief organizations to carry out their public welfare programs in Latin America.
The new program of incentives is already available in Argentina and it is scheduled to be implemented in the rest of Latin America, Spain and Portugal throughout 2011.
To learn more about this program visit www.livra.com
About Livra
Livra is the leading online survey company in Latin America and counts as clients most of the major research agencies and large consumer companies worldwide. Livra maintains online panels and consumer communities in more than 14 countries via its opinion website www.livra.com. The company was founded in 1999 by Martín Añazco and Diego Meller and was acquired by the Ipsos Group in 2008. Currently it operates as a business unit independent of Ipsos and has offices in Buenos Aires, Mexico, San Pablo and London.
t/f AR: +54 11 4789-7800 int 123
11 de Septiembre 2468
Buenos Aires - Argentina (C1428AQH)
www.livra.com
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