openPR Logo
Press release

Mobile Broadband LatAm looks at expected market explosion

04-06-2011 01:21 PM CET | Media & Telecommunications

Press release from: Mobile Broadband LatAm

Mobile Broadband LatAm

Mobile Broadband LatAm

The largest Latin American mobile network operators and global high-tech giants are meeting in Rio de Janeiro in April to strategize on how best to take advantage of the enormous explosion that is expected in the entire Latin American mobile broadband market.

Mobile Broadband LatAm is the first event to bring together the entire industry ecosystem and takes place from 7-9 June.

MTN, the South African mobile operator and official partner at the 2010 FIFA World Cup, is heading up a top list of industry experts at the conference and exhibition.

Essential commodity
The Mobile Broadband LatAm director, Andrea Monteiro, says mobile broadband is fast becoming an essential commodity in day to day life, especially in South America. “We are increasingly dependent on our iphones, ipads, blackberries, laptops, smartphones, PDAs”, says Andrea, “and Latin America is the fastest growing market for mobile broadband.”

According to Andrea Monteiro, the last couple of years have seen a sharp rise in the number of mobile broadband subscriptions, mobile devices sales and mobile data usage, which are all strong indicators of the growing demand of mobile broadband connectivity. Says Andrea: “Fixed broadband is problematic in this area and does not provide a reliable service, and so people are turning to mobile broadband. Several operators throughout Latin America are currently investing heavily in mobile broadband technologies, as the capacity demands soar.”

Demand for more, faster services
According to a Frost and Sullivan forecast the mobile broadband penetration is expected to rise by 40% of the entire Latin American population. Such rapid growth poses unique challenges, says Andrea: “Mobile network operators are seeing a sudden rise in customer numbers as well as a demand for more and faster services. As a result they need to increase their network capacity, coverage and bandwidth. This not only requires serious amounts of investment in upgrading their networks, but also means that they will have to revisit their marketing strategies to ensure that they are achieving as high an ROI as possible.”

Brazil largest telecoms market
Brazil was chosen as the location to launch the event as the country is the largest telecoms market in South America and because there have been a lot of developments in terms of subscription numbers and new services recently. “The most developed market is Chile”, says Mobile Broadband LatAm’s Andrea Monteiro, “in fact, they were first to trial LTE (long term evolution) in South America and one of the first in the world.” She continues: “Other important countries include Argentina, Mexico, Colombia, Peru, Bolivia and Venezuela. There are also some interesting developments in the Caribbean region.”

Program highlights include:

• MTN South Africa Case Study: Capitalizing on the World Cup opportunity to increase customer base and maximize revenues
- Cambridge Mokanyane, MTN Group General Manager – World Cup
• Cost-effective strategies for overcoming the capacity crisis
- Janilson Bezerra, Innovation Technology Director, TIM Brazil
• Effectively planning and rolling out a successful 3G network
- Miguel Oyonarte, General Counsel, Nextel
• How to ensure your LTE roll-out is a success – a technical roadmap
- Jose Sandoval Arenas, Director of Technology Evolution, Entel PCS

Event dates: Conference: 7-8 June 2011, 9 June is a post-conference workshop.

Mobile Broadband LatAm is part of Clarion Events, the UK's largest independent events company with annual turnover of over £150m, drawing upon over 80 years of experience of hosting strategic conferences conferences and seated events across Britain, Europe, North and South America, Africa, Middle East and Asia. Our events, business-to-business and business-to-consumer, serve 15 different market sectors from leisure and entertainment to finance, from retail to gaming and from fine art to energy.

For media enquiries and interview requests:
Communications manager: Annemarie Roodbol
Tel: +27 21 700-3558
Fax: +27 21 700-3551
Email: annemarie.roodbol@clarionevents.com
Event website: www.mobile-broadband-event.com
Postal address: PO Box 321, Steenberg 7947, South Africa

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Mobile Broadband LatAm looks at expected market explosion here

News-ID: 169744 • Views: 1690

More Releases for America

Waterproof Labels Market Outlook, Supportive Judgments | SATO America, LANGGUTH …
Report Ocean recently published a new report on the Global Waterproof Labels Market. The study has an in-depth analysis of the forecast period from 2021-2025. The report reveals a comprehensive picture of the Waterproof Labels Market situation, taking into consideration all major trends, market dynamics, and competitive factors. Additionally, the report contains key statistics concerning the Waterproof Labels Market situation of the leading key players, key market trends, and potential
Textiles Market Analysis Report, Regional Outlook - Europe, North America, South …
Adroit Market Research has announced the addition of the “Global Textiles Market Size Status and Forecast 2025”, The report classifies the global Textiles in a precise manner to offer detailed insights about the aspects responsible for augmenting as well as restraining market growth. This report studies the global Textiles Speaker market, analyzes and researches the Textiles Speaker development status and forecast in Europe, North America, Central America, South America, Asia Pacific
Blow Molding Machinery Market Analysis Report, Regional Outlook - Europe, North …
Adroit Market Research has announced the addition of the “Global Blow Molding Machinery Market Size Status and Forecast 2025”, The report classifies the global Blow Molding Machinery in a precise manner to offer detailed insights about the aspects responsible for augmenting as well as restraining market growth. This report studies the global Blow Molding Machinery Speaker market, analyzes and researches the Blow Molding Machinery Speaker development status and forecast in Europe,
Global Gaucher Disease Market 2018 Covering North America, South America, Europe
Gaucher Disease Market Summary The Global Gaucher Disease Market is defined by the presence of some of the leading competitors operating in the market, including the well-established players and new entrants, and the suppliers, vendors, and distributors. The key players are continuously focusing on expanding their geographic reach and broadening their customer base, in order to expand their product portfolio and come up with new advancements. Gaucher Disease market size to maintain the average annual growth
Epigenetics Market by End Users, and by Geography North America, Latin America, …
Increasing research to study the epigenetics of the genome (study called epigenomics) is expected to boost growth of the epigenetics market over the forecast period. Genome-wide epigenetic studies play an important role in the diagnostics of human diseases. Moreover, implementation of epigenetics for oncology research is estimated to propel the growth of epigenetics market. For instance, Constellation Pharmaceuticals, in April 2018, invested US$ 100 million for development of cancer epigenetics
Spas and Beauty Salons Market - South America, Central America and North America …
Consumers’ changing perception towards personal care coupled with continuous strive to improve general well-being are generating a positive impact on the spas and beauty salons industry. Growing consumer need to improve personal appearance and well-being has increased the demand for wellness solutions. Spa centers and beauty salons, in order to meet the increasing demand for unique spa and beauty services, are constantly striving to improve their services by focusing on