Dry Shampoo Market – Global Industry Analysis, Size, Share, Trends and Forecast 2018 – 2024

The latest report on Dry Shampoo Market by Infinium Global Research gives complete coverage of the Dry Shampoo Market by form (powder form, spray form, aerosol), product type (gluten free, paraben free, all natural), distribution channel (drug store, specialty store, convenience stores, modern trade, and online), end user (men, women, and kids) in terms of key trends, market size, forecast and CAGR growth over the period of 2018 to 2024. In addition, the study covers deep dive into key product and applications trends in the regional markets of Dry Shampoo such as North America, Europe, Asia-Pacific and Latin America over the short run and long run. According to the report, the global dry shampoo market is projected to grow at a CAGR of 6.10% over the forecast period of 2018-2024.

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Dry Shampoo Market: Industry Insights

Dry shampoo is a form of shampoo that decreases hair oiliness without using water. As it contains corn starch or kaolin that absorbs excess oil from hair. These dry shampoos avoid dryness & fragility from hair and also gives moisture to the hair. Further, related to normal liquid shampoo these dry shampoos even provide a fresh look and shine to the hair. These reasons are fascinating more consumers to buy dry shampoo rather than buying normal shampoo.

Dry Shampoo Market: Drivers and Restraints

A rising desire for suitable hair care products is driving the demand for dry shampoo market. Growing demand from the working population especially from working women is supporting the market growth. As these dry shampoos take less time and are easy for use than normal, it is a more convenient product for the working population who does not have much time for their personal care. Further, manufacturers with the help of celebs are advertising dry shampoo. This factor is inspiring the consumers to buy dry shampoo and replace them with liquid shampoo. Besides, growing consciousness regarding the side effect of regular shampoo products containing chemical ingredients is also boosting the adoption of dry shampoos that are made from natural alternatives. On the flip side, several dry shampoo ingredients contain preservatives and harmful chemicals such as magnesium silicate and ethanol. These chemicals when engrossed into the scalp, can possibly harm human health if disclosed for a long time and can negatively impact the growth of dry shampoo market. Moreover, innovation in the product is generating a huge growth opportunity over the forecast period.

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Dry Shampoo Market: Segmentation

The global dry shampoo market is segmented into form, product type, distribution channel, and end user. Based on the form the segment is further divided into powder form, spray form, and aerosol. From this spray, forms are anticipated to be the fastest growing segment. The spray dry shampoo doesn’t enter into the hair shaft deeply as normal shampoo does, this factor prompts the sales of spray form dry shampoo. Based on product type the segment is bifurcated into gluten free, paraben free, all natural, and others. Addition to this, the distribution channel segment is classified into the drug store, specialty store, convenience stores, modern trade, and online. End-user segments include men, women, and kids.

Dry Shampoo Market: Regional Insights

In terms of geographies, North America holds the largest market share in dry shampoo market. Due to factors such as changing lifestyle and shortage of water drives the growth of dry shampoo market in the North America region. Further, cumulative demand for personal care products in this region is also projected to support the growth of the market.

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Dry Shampoo Market: Competitive Analysis

The major key players in global dry shampoo market are REVLON, Church & Dwight Co., Inc., Coty Inc., The Estée Lauder Companies Inc., Shiseido Co., Ltd., Kao Corporation, Procter & Gamble, L'Oréal, Henkel AG & Co. KGaA, and Unilever. In August 2017, Yellow Wood Partners Acquired the Freeman Beauty. Further, Freeman Beauty’s product portfolio includes products such as, dry shampoo, foot care products, facial masks, and specialty bath & body which provides spa-like experience.

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