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Augmented Reality and Virtual Reality Market Technology, Business Insights, Growth Opportunities and Key Players Analysis: EON Reality, Augmented Pixels, DAQRI, Vuzix Corporation
Augmented Reality and Virtual Reality Market
Browse market data tables and in-depth TOC of the Global Augmented Reality (AR) and Virtual Reality (VR) Market (2016–2025)
The virtual reality segment leads the global augmented reality and virtual reality market currently and is expected to lose its market share to the augmented reality segment. The market share of virtual reality accounted for 82.1% of the total market revenue share in 2015. However VR is expected to lose its market share to AR through the forecast period due to high cost of hardware involved with VR technology.
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Top Companies
1. Artoolworks, Inc.
2. Augmented Pixels Co.
3. EON Reality, Inc.
4. Innovega, Inc.
5. Kishino Limited
6. Laster Technologies
7. Layar B. V.
8. Total Immersion
9. Vuzix Corporation
10. Zugara, Inc.
The global Augmented Reality and Virtual Reality Market has been broadly segmented by technology i.e., AR and VR technologies. The market is further segmented by components which includes sensors and other semiconductor components. In addition to this the AR and VR market is bifurcated into on end-user industry such as entertainment, education. Industrial, medical, aerospace & defense, and retail among others.
In 2015, Europe region market was led by U.K. led the augmented reality and virtual reality market and is estimated to lose its share to Germany during the forecast period from 2016 to 2025. Increasing application of AR and VR in automotive and manufacturing sectors will boost the growth in Germany. The report profiles key players such as Oculus VR LLC, Microsoft Corporation, Vuzix Corporation, Marxent Labs LLC, DAQRI LLC, EON Reality, Inc. Innovega, Inc., Blippar, Total Immersion Augmented Pixels Inc., and Catchoom among others.
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Global Augmented Reality and Virtual Reality Market – By Technology
• Augmented Reality (AR)
• Virtual Reality (VR)
Global Augmented Reality and Virtual Reality Market – By Components
• Sensors
• Semiconductor Components
• Others
Global Augmented Reality and Virtual Reality Market – By End-user Industry
• Entertainment
• Education
• Industrial
• Medical
• Real Estate and Architecture
• Retail
• Aerospace and Defense
• Others
Global Augmented Reality and Virtual Reality Market – By Geography
• North America
• Europe
• Asia Pacific (APAC)
• Middle East & Africa (MEA)
• South America (SAM)
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