A2P SMS Market Detailed Analysis by Emerging Technology with Top Key Players – ANAM Technologies, Beepsend AB, CLX Communications AB, Dialogue Communications, DIMOCO Messaging GmBH, Infobip

The research report on A2P SMS Market 2025 keenly analyzes significant features of the industry. The analysis servers market size, latest trends, drivers, threats, opportunities, as well as key market segments. It is based on past data and present market needs. Also, involve distinct business approaches accepted by the decision makers. That intensifies growth and make a remarkable stand in the industry. The A2P SMS Market will grow with a significant CAGR Between 2019 to 2025. The report segregates the complete market on the basis of key players, geographical areas, and segments.

Global A2P SMS market is expected to grow from US$ 44.12 Bn in 2017 to US$ 60.55 Bn by 2025 at a CAGR of 4.1% between 2018 and 2025.

The ubiquitous nature of SMS ensuring maximum reach out to customers who stay even in the remotest areas has prompted marketers to switch to this communication channel. The steady inclination towards using SMS for marketing and other allied activities has been very effective and consequently been adopted by various industry verticals. Apart from that, SMS has also been adopted for security authentication purposes proving to be of high worth to BFSI vertical. High adoptions of A2P SMS have resulted in the revenues of A2P SMS crossing P2P SMS and prompting companies to launch innovative products and solutions in it.

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Key Benefits-
• To provide detailed information regarding the major factors (drivers, restraints, opportunities, challenges, and trends) influencing the growth of the global A2P SMS Market
• To forecast the size of the market segments with respect to four major regional segments, namely, North America, Europe, Asia Pacific, and the Rest of the World (Latin America and the Middle East & Africa)

Some of the key players of A2P SMS market include ANAM Technologies, Beepsend AB (acquired by Twillo Inc.)., CLX Communications AB., Dialogue Communications Ltd. (acquired by Clx Commuications AB), DIMOCO Messaging GmBH, Infobip ltd, Nexmo Inc. (acquired by Vonage), Syniverse Technologies, LLC, Tanla Solutions and Trillian Group Ltd, among others.

The research report provides an in-depth analysis of the major A2P SMS industry leading players along with the company profiles and strategies adopted by them. This enables the buyer of the report to gain a telescopic view of the competitive landscape and plan the strategies accordingly. A separate section with industry key players is included in the report, which provides a comprehensive analysis of price, cost, gross, revenue, product picture, specifications, company profile, and contact information.

The report focuses on an in-depth segmentation of this market based by type, application, business model, and end user verticals. The geographic segmentation of the report covers six major regions including; North Americas, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SA). The regional market has been further bifurcated by respective countries. By end-user segment professional sector accounted for the largest share of the A2P SMS market in 2017; whereas, APAC region is expected to grow at the highest CAGR during the forecast period.

Don’t miss out on business opportunities in A2P SMS Market. Speak to our analyst and gain crucial industry insights that will help your business grow.

The report aims to provide an overview of global A2P SMS market with detailed market segmentation. Also, it analyzes the current A2P SMS market scenario and forecasts the market till 2025. The report covers market dynamics effecting the market during the forecast period. Furthermore, the report analyzes the competitive scenario, geographic trends, and opportunities in the markets with respect to all geographic regions. The report also includes the detailed company profiles of the key players in the market along with their market strategies. The report also provides PEST analysis of all five regions along with the SWOT analysis for all company profiled in the report.

A2P SMS Market regional outlook - Asia Pacific is expected to be a rapidly growing market over the forecast period

A moderately stable political climate leads to many policy and regulatory changes in APAC region. Policies in this region are gradually becoming conducive for the growth of the business. Levying high entry barriers on foreign investments has led to slow development of this region. Also, the government in these countries take more than expected time to impose their statuary norms which subsequently affects the trade in the region. Government of emerging economies in Asian region are committed to focus on attracting FDI for the development of their economy. For this, the governments are taking various initiatives like Make in India. This would result in increased investment in infrastructure and IT sector. Thus, the A2P SMS Market is anticipated to witness growth in the APAC region, being supported by government initiatives.

GLOBAL A2P SMS Market SEGMENTATION

A2P SMS Market - By Type
A2P SMS Market - By Application
A2P SMS Market - By Business Model
A2P SMS Market - By End-User

A2P SMS Market - By Geography
• North America
o U.S.
o Canada
o Mexico
• Europe
o France
o Germany
o Italy
o Russia
o UK
o Rest of Europe
• Asia Pacific (APAC)
o Australia
o South Korea
o China
o India
o Japan
o Rest of Asia Pacific
• Middle East and Africa (MEA)
o Saudi Arabia
o UAE
o South Africa
o Rest of Middle East and Africa
• South America (SAM)
o Brazil
o Argentina
o Rest of SAM

TABLE OF CONTENTS
1. INTRODUCTION 17
1.1 SCOPE OF THE STUDY 17
1.2 THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE 17

2. KEY TAKEAWAYS 18

3. A2P SMS MARKET LANDSCAPE 19
3.1 MARKET OVERVIEW 19
3.2 MARKET SEGMENTATION 20
3.2.1 Global A2P SMS Market – By Type 22
3.2.2 Global A2P SMS Market – By Application 22
3.2.3 Global A2P SMS Market – By Business Model 22
3.2.4 Global A2P SMS Market – By Vertical 22
3.2.5 Global A2P SMS Market – By Geography 22
3.3 PEST ANALYSIS 24
3.3.1 North America PEST ANALYSIS 24
3.3.2 Europe PEST ANALYSIS 26
3.3.3 Asia Pacific PEST ANALYSIS 28
3.3.4 MEA PEST ANALYSIS 30
3.3.5 SAM PEST ANALYSIS 32
3.4 A2P SMS MARKET – ECOSYSTEM 34

4. A2P SMS MARKET – KEY INDUSTRY DYNAMICS 35
4.1 KEY MARKET DRIVERS 35
4.1.1 Ubiquitous nature of the SMS resulting in direct reach to the end customer 35
4.1.2 Increase in the number of mobile phone subscribers globally 35
4.1.3 High Rise in mobile based banking, healthcare services, retail & e-commerce transactional services 36
4.2 KEY MARKET RESTRAINTS 36
4.2.1 Impact on the revenues of telecom operator’s due to the increased excavation of Grey Routes 36
4.2.2 Illegal SIM farms threatening the revenues for A2P players 37
4.3 KEY MARKET OPPORTUNITIES 37
4.3.1 Creation of Business as a Service platform by A2P messaging vendors 37
4.4 FUTURE TRENDS 38
4.4.1 Convergence with IP based messaging 38
4.5 IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS 39

5. GLOBAL A2P SMS MARKET ANALYSIS – PREFFERED BUSINESS MODEL 40
5.1 COMMUNICATION AS A PLATFORM SERVICE (CPAAS) MODEL 40
5.2 TECHNOLOGY ROADMAP 43
5.3 REGULATORY OVERVIEW AND LIMITATIONS 43
5.4 GREY ROUTE TRAFIC ESTIMATES 46
5.4.1 Global Overview 46
5.4.2 Regional Overview 46
5.5 A2P SMS FIREWALL, AND REVENUE ASSURANCE PLATFORM DEPLOYMENT BY MOBILE OPERATOR 47
5.6 REGIONAL A2P SMS TERMINATION AVERAGE PRICING ANALYSIS 49

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