3D Audio Market to Reflect Significant Incremental Opportunity During 2018-2026

3D audio refers to a group of sound frequencies that manipulate the sound produced by stereo speakers, surround-speakers or headphones. It deals with the placement of sound virtually in the three dimensional space. The global 3D audio market is expected to witness high growth, as it is in its innovation stage along with high technological advancements worldwide. The 3D audio system enhances the sound and delivers mixed sound in 3 dimensional direction so that the user can identify the distance and direction from which the sound is coming.

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Market Dynamics

The adoption of 3D audio technology by consumers and rising awareness for the implementation of 3D sound in various applications such as cinema, automobile, and gaming is driving growth of the market. High development in the music industry, continuous demand for audio hardware such as headphones for personal use, increasing demand for 3D audio hardware & software in the gaming industry, expanding cinema industry, and emerging trends such as requirement of 3D audio effects in augmented reality & virtual reality devices are driving growth of the 3D audio market, globally. Implementation issues of 3D audio in a virtual room and continuous hearing usage of the headphones might lead to hearing issues for the listener major restraints affecting growth of the global 3D audio market.

Continuous advancements in audio technology is expected drive growth of the market

Advancements in audio technology such as shift from 2D audio to 3D audio is expected to aid in growth of the market. For instance, audio technology was in two dimension earlier i.e. direction above & below and front & rear equally; however, now 3-dimensional audio gives identical differences of distance (from what distance the sound is coming) and difference in direction such as the above/below/front/rear/left/right, which is a new technology for the users. This is being adopted globally for a real sound experience in different applications such as gaming, cinema, VR concerts, and automobile industry.

Continuous development in the music industry is expected to drive growth of the market

The music industry is continuously evolving with time and there is high availability of instruments and hardware according to the requirement of the user. Increasing demand for audio hardware devices such as headphones and loudspeakers for commercial and personal use is projected to drive the market growth during the forecast period.

Increasing application of 3D audio in gaming industry is driving the market growth

3D audio is largely used in the gaming industry. The gaming and audio software developers are continuously trying to modify the audio effect, which is required in a game, for a more realistic user experience.  Half-lifethat was released on November 8, 1998 & created by Valve Corporation was one of the first games in the gaming industry that supported 4 channel 3D audio. Game developers are now trying to integrate augmented or virtual reality along with 3D audio in gaming to provide realistic experience for the users.

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Global Key Players:

Some of the key players operating in the global 3D audio market include 3D Sound Labs, Auro Technologies Inc., Comhear Inc., Core Sound LLC (TeraMic), DearVR, Dolby Labs, DTS Inc. (Xperi Corporation), Dysonics, Fraunhofer, Hooke Audio, ISONO Sound, OSSIC, Sennheiser Electronic GmbH & Co., VisiSonics Corporation (Realspace 3D), and Waves Audio Ltd.

Detailed Segmentation:

Global 3D Audio Market, By Component Type:
◦ Hardware
▪ Loudspeakers
▪ Headphones
▪ Microphones/Mic
▪ Sound Bars
◦ Software
◦ Services

Global 3D Audio Market, By End-use:
◦ Personal/In-house
▪ Mobile Devices
▪ Home Theater
▪ Gaming
◦ Commercial
▪ Automobile
▪ Cinema
▪ Music
▪ Gaming
▪ VR Concerts
▪ Others

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