Street Ready Entertainment and Icon Records forms a joint venture deal to launch a new CD by Chicago’s #1 DJ/Radio Personality DJ Pharris that is anticipated to be one of the hottest albums of the year.

Atlanta, GA - (March 7, 2011) --- Street Ready Entertainment announces its joint venture agreement with Icon Records, an entity of Global Icon Media that will provide distribution via Universal Music Distribution. Street Ready is poised to impact the changing industry landscape.

The debut artist signed under the partnership is longtime Chicago DJ/Radio Personality DJ Pharris who is set to release a forthcoming compilation CD album “The Expansion”, which features an All-Star line-up of collaborations with numerous hip-hop stars. The first song to be officially released from the CD is a banger called “The Money” featuring R. Kelly, Fabolous, Fat Joe and Busta Rhymes. The track was produced by Daniel D. Dixon “3-D” and Antonio “TopcaT” Randolph for Peachtree/UNI Productions CEO DeBrandon "Breeze" White.

In discussing his new deal, WPWX – Power 92 DJ Pharris says, “I’m excited to sign with Street Ready and pleased with the affiliation with Icon. They are the one-two punch to make some big things happen. I definitely have to thank the many hip-hop stars who are a part of this project, and the others coming on board as we get close to finishing up the album”.

Zaki Abdul, President/CEO of Street Ready Entertainment stated, “It’s great to have solidified DJ Pharris on our roster. He has been instrumental in helping start and expand the careers of numerous recording artists for years. He is truly a pro and this will be the start of another aspect of his legend. We are starting a movement, and are proud to have him as our lead off hitter.”

Icon Records founder Thomas E. Reynolds Jr. adds, “DJ Pharris is one of the highest rated and well respected radio personalities in the Midwest. Pharris has proven himself to be a veteran in the field having worked with artists of the highest caliber all over the U.S, and we are very excited about the opportunities ahead for this deal.”

DJ Pharris (Thomas) is one of the industry’s top influential jocks, definitely considered Chicago’s Most Valuable Player. http://www.power92chicago.com/DJ-Pharris/4008553
His manager, Phil Edwards, has also guided the careers of some of Chi-towns well known recording artists, and has great expectations for things to come for his prolific DJ.
Pharris’ brand partnership includes: Ciroc, Miller MGD, and Pepsi national and local programs. The award winning member of the nationally elite Heavy Hitters DJ Coalition has gained several prestigious honors: Mixshow Power Summit’s Midwest DJ of the Year, voted #1 DJ at Chicago’s infamous Truth Hip Hop Awards, a prized Global Mixx 2006 Award and is the recipient of Hip Hop Humanitarian Award from Chicago’s DJ Summit’s Isadore Pink (Pinkhouse).

The distribution deal between Street Ready, and Icon Records, will provide DJ Pharris music to audiences worldwide, giving fans access to previously unreleased music from some of the industry’s most sought after talent.

As an integral part of the evolving launch, Street Ready Entertainment is prepping for a major video shoot and party in Chicago that is destined to be an event like no other. One of the early partners is luxury clothing brand Billionaire Mafia whose Founder/ President and CEO is designer Lana Fuchs who believes music, art and fashion is a complementary trio.
www.billionairemafia.com On her team is VP of Operations, Jackie Baker, who works closely with Street Ready on the developing project.

Recognizing the changing forces in today’s entertainment industry, Street Ready established the Street Ready Network to be an unparalleled resource. www.streetreadynetwork.com.
This subsidiary was developed to provide a venue for professionals and non-professionals with a passion for Music and Entertainment to connect on a social and professional level…and reap the benefits of having direct contact with thousands of people in the Industry. Members will be provided with the tools and affiliations to succeed in their area of interest.

STREET READY ENTERTAINMENT is an emerging company that produces, promotes and markets entertainment products. The company’s focus is to deliver the best CD audio, DVD video products, and Movies to consumers with an exciting captivating roster of talent that transcends cultural barriers. Our current projects are distributed by Universal Music & Video Distribution.
Street Ready’s principals and key staffers are: Zaki Abdul- President/Founder, Brandon Miree – CEO/Co-founder, Fred Mills-COO, Dale Godboldo, President of Film & TV, Ahmad Quazi Jr- SVP Film & Promotion, Triniti Coclough – SVP Special Markets, Antonio “TopcaT” Randolph – VP of A&R, Joe Jones – A&R Director, Baja Ukweli- VP of Creative, Ahyende Sandy – Director of Marketing.

STREET READY ENTERTAINMENT
1980 Springfield Avenue
Maplewood, NJ 07040-3440

Contact: Zaki Abdul 678-972-7917

www.streetreadynetwork.com

This release was published on openPR.