Free Presentation: Producing Rich, Interactive Publications Using Adobe InDesign

Thomas J Piwowar & Associates Inc.
1705 DeSales St NW, Suite 300
Washington DC 20036
(202) 223-6813
tjpa@tjpa.com
www.tjpa.com

FOR IMMEDIATE RELEASE
March 1, 2011

Producing Rich, Interactive Publications Using Adobe InDesign
DC-Area InDesign User Group
March 16, 2011 at 6 to 9 PM
U.S. Navy Memorial Auditorium, 701 Pennsylvania Avenue, N.W.
No charge

The Issue: Print media is transforming. Producers need ways to transition to a post-print media world.

TJP&A's President, Dr. Tom Piwowar, explains…

"We see magazines morphing into rich, interactive applications such as the iPad editions of Wired, The New Yorker, The Daily, Virgin's Project, and Martha Stewart Living. Designers are also being asked to add interactive features to PDFs and to create animated web ads."

"As the future unfolds, some designers are growing anxious after discovering that Flash is not their cup of tea or that Flash development takes too long." 

"Existing publication production staff need to acquire new skills as the need for their existing skills diminishes."

The Solution: Dr. Piwowar, will demonstrate one speedy and uncomplicated route to interactive and animated designs using familiar skills that producers already possess, using Adobe® InDesign® CS5's new Interactive Workspace.

"InDesign CS5 comes to the rescue with new interactive features that meet most publisher's needs in a way that non-programming designers can easily master," says Dr. Piwowar. He also notes that designers should get an early start on the future by mastering these skills now rather than later. "There will be plenty of other things to learn as digital magazines become commonplace."

The Demonstration: Dr. Piwowar will show how InDesign CS5's new Interactive Workspace can be used to quickly produce impressive interactive and animated projects without need of any programming. This presentation will be made at the March 16 meeting of the Washington D.C. InDesign User Group.

Context: With more than 15 million iPads and 8 million Kindles sold in 2010 and with eReader and tablet sales projected at 55 million units in 2011, publishers are facing a swift transition to electronic delivery of their publications.

To assist with the transition TJP&A recently introduced a series of hands-on classes and workshops called the "Digital Publications Series." The series includes the topic of this presentation: "InDesign Interactivity & Animation Workshop." The workshop covers how to incorporate animation and interactivity into such projects as digital magazines for the iPad and other tablet computers, animated on-line advertising, and animated infographics. The workshop's first session was a sell out and garnered excellent student feedback. The "Digital Publications Series" also includes classes to aid book publishers' migration to eBooks for the iPad, Kindle, Nook, and other eReaders and tablet computers. TJP&A is at the forefront of this tech transition. Students are traveling to Washington from east-coast cities to attend these workshops.

Date and Time: March 16, 2011 at 6 to 9 PM.

Cost: Free. Open to the public. Pre-registration required at .

Food: Pizza, fruit salad, cookies and drinks will be provided by the Washington, D.C. InDesign User Group.

The Venue: U.S. Navy Memorial Auditorium, 701 Pennsylvania Avenue, N.W. Entrance is on the plaza.

Nearest Metro stop: Archives/Navy Memorial (Yellow and Green lines). Also nearby: Metro Center (Blue, Orange, and Red lines).

Parking: Available on site ($10). Parking entrance on D St NW.

The US Navy Memorial’s Naval Heritage Center offers a unique, elegant, Navy-themed venue. The Center’s stunning 240-seat theater is a comfortable and elegant venue with state-of-the-art audio and visual support, sound isolation, teleconferencing, and fully adjustable lighting and climate control.

The DC-Area InDesign User Group has grown to become the largest in the world, offering its members a variety of ways to improve their skills and interact with their InDesign colleagues. The group is lead by Ken Chaletzky, founder and president of Copy General, an international digital printing company.

Dr. Tom Piwowar is President and Founder of Thomas J. Piwowar & Associates, Inc. For 24 years he and his firm have guided Washington-area publishers in the adoption of new technology to the production of their publications in print and electronic media. He and TJP&A have consistently been on the cutting edge of technology in the electronic publishing industry. In addition to consulting services, TJP&A provides over 75 regularly-scheduled, hands-on, training classes and workshops in all aspects of print and electronic media.

Dr. Piwowar chaired the Washington Desktop Publishing User Group for over 10 years. For over 15 years he was one of the two "Computer Guys" on WAMU's talk shows: "The Derek McGinty Show", "Public Interest" and "Kojo Nnamdi Show". The program was syndicated by National Public Radio, NPR international, and the Armed Forces Radio and Television Service (AFRTS). Dr. Piwowar obtained his Ph.D. from the University of Pennsylvania in Philadelphia in 1983.

Thomas J Piwowar & Associates Inc.
1705 DeSales St NW, Suite 300
Washington DC 20036
www.tjpa.com

Press contact: Brandt Mandrier, TJP&Associates Inc., brandt@tjpa.com, (202) 223-6813

This release was published on openPR.