Press release
Real-Time Bidding Market Poised for Further Growth - Top Players Shaping Business Google (US), WPP plc (UK), Adobe (US), CRITEO ADVERTISING (France), Facebook (US), PubMatic (US), Smaato (US), Yandex (Russia), Salesforce (US), Rubicon Project (US)
Real-Time Bidding Market
• Base year: 2019
• Historical year: 2016
• Forecast year: 2026
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Top Key Players Including in This Report: Google (US), WPP plc (UK), Adobe (US), CRITEO ADVERTISING (France), Facebook (US), PubMatic (US), Smaato (US), Yandex (Russia), Salesforce (US), Rubicon Project (US)
The RTB market by application includes media and entertainment, games, retail and e-commerce, travel and luxury, mobile apps, and others. These applications are estimated to witness high adoption of RTB platforms and solutions to achieve several benefits, such as increased efficiency, higher RoI, and cost-effectiveness.
Between these, retail and e-commerce are expected to grow at the highest rate, as RTB platform and solutions are effectively being used in the retail and e-commerce to deliver a personalized experience to the users, increase campaign efficiency, and create brand awareness.
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Major highlights of the global research report:
-In-depth analysis of the degree of competition across the globe
-Estimation of global market values and volumes
-Global market analysis through industry analysis tools such as SWOT and Porter’s five analysis
-Business profiling of prominent companies across the global regions like North America, Latin America, Middle East, Asia-Pacific, Africa, and Europe
-Detailed elaboration on global market value, volume, and penetration
-Global market growth projections
-Detailed description on development policies and plans
-Analytical study on drivers, restraints, opportunities, hindrances, inadequacies, challenges and strengths
Increasing expansion of the Real-Time Bidding sector and rapidly growing requirements of Real-Time Bidding are and will increase the demand of the global Real-Time Bidding market. Also, it presents an alternative view of ongoing innovations as well as the existing framework of the global market. The research report embodies different aspects of the businesses to understand the global market clearly. In a couple of years, global Real-Time Bidding market anticipated growing at a CAGR of +32%. It also offers competitive landscape by analyzing the higher level industries. The geographical outline of the global Real-Time Bidding market is also scrutinized through this research report.
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