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Account Based Marketing Market 2019-2027| Analysis by Top Key Players – Hubspot, Techtarget, Demandbase, Adobe (Marketo), 6Sense Insights, Inside View, Act-on Software, Addaptive Intelligence, Ct-on Software

03-07-2019 07:10 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: The Insight Partners

Account Based Marketing Market 2019-2027| Analysis by Top Key

The growing popularity of cloud-based solutions and big data analytics the account based marketing (ABM) is experiencing a high demand for account based marketing solutions. Organizations are increasingly adopting account based marketing to boost their sales. Factors such as growing need for identifying right audience, the popularity of social media and analytics are the major factors that are expected to drive the growth of account based marketing market. However, the lack of awareness of ABM solutions is anticipated to restrict the growth of the market in the forecast period.

Account-based marketing is a strategic move that engages the marketing resources to more specific target segments or accounts resulting in improved sales. Account-based marketing is typically used by sales organizations in order to increase account relevance, engage with higher deals and get the best value out of their marketing activities. ABM helps the vendor to get insights into the company's spending on marketing. Account-based marketing is extensively used by various industry verticals such as BFSI, retail, government, healthcare, manufacturing and other industries to broaden their customer base.

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Companies profiled in this report includes, Hubspot, Inc., Techtarget, Demandbase, Inc., Adobe (Marketo), 6Sense Insights, Inc, Inside View, Act-on Software, Inc., Addaptive Intelligence, Inc., Ct-on Software, Inc. and Integrate among others.

The "Global Account Based Marketing Market Analysis to 2025" is a specialized and in-depth study of the account based marketing industry with a focus on the global market trend. The report aims to provide an overview of the global account based marketing market with detailed market segmentation by account type, service offerings, end-user industry and geography. The global account based marketing market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading market players and offers key trends and opportunities in the account based marketing market.

Key questions answered in the report include
• What will the market size and the growth rate be in 2027?
• What are the key factors driving the global Account Based Marketing market?
• What are the key market trends impacting the growth of the Account Based Marketing market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the vendors in the global Account Based Marketing market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA?
• What are the key outcomes of the five forces analysis of the Account Based Marketing market?

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The research report categorizes the account-based marketing market to forecast the revenues and analyze the trends in each of the following subsegments:

By Account Type
• Strategic account-based marketing
• Account-based marketing Lite
• Programmatic account-based marketing

By Component
• Tools
• Services

By Deployment Model
• On-premises
• Cloud

By Organization Size
• Small and Medium-sized Enterprises (SMEs)
• Large Enterprises

By Industry
• Media, Telecommunications, and IT
• Retail, and eCommerce
• Healthcare and Life Sciences
• Automotive and Manufacturing
• Government and Public Sector
• Others (Education, and Construction and Engineering)

About Us:
The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We are a specialist in Technology, Healthcare, Manufacturing, Automotive and Defense.

Contact Us:
Company: The Insight Partners
Contact: Sameer Joshi
Phone: +1-646-491-9876

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