Global Web Analytics Market Size, Status and Forecast

Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. Web analytics solutions are extensively used in a wide spectrum of verticals such as consumer goods and retail, healthcare and life sciences, government, transportation and logistics, travel and hospitality, telecommunication and IT. In 2017, the global Web Analytics market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025. This report focuses on the global Web Analytics status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Web Analytics development in United States, Europe and China. The key players covered in this study Adobe Systems At Internet Google IBM Microstrategy SAS Splunk Tableau Software Teradata Webtrends Market segment by Type, the product can be split into On-Demand On-Premise Market segment by Application, split into Social Media Management Targeting and Behavioral Analysis Display Advertising Optimization Multichannel Campaign Analysis Performance Monitoring Others Market segment by Regions/Countries, this report covers United States Europe China Japan Southeast Asia India Central & South America The study objectives of this report are: To analyze global Web Analytics status, future forecast, growth opportunity, key market and key players. To present the Web Analytics development in United States, Europe and China. To strategically profile the key players and comprehensively analyze their development plan and strategies. To define, describe and forecast the market by product type, market and key regions. In this study, the years considered to estimate the market size of Web Analytics are as follows: History Year: 2013-2017 Base Year: 2017 Estimated Year: 2018 Forecast Year 2018 to 2025 For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

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Table of Contents:
Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Web Analytics Market Size Growth Rate by Type (2013-2025)
1.4.2 On-Demand
1.4.3 On-Premise
1.5 Market by Application
1.5.1 Global Web Analytics Market Share by Application (2013-2025)
1.5.2 Social Media Management
1.5.3 Targeting and Behavioral Analysis
1.5.4 Display Advertising Optimization
1.5.5 Multichannel Campaign Analysis
1.5.6 Performance Monitoring
1.5.7 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Web Analytics Market Size
2.2 Web Analytics Growth Trends by Regions
2.2.1 Web Analytics Market Size by Regions (2013-2025)
2.2.2 Web Analytics Market Share by Regions (2013-2018)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Web Analytics Market Size by Manufacturers
3.1.1 Global Web Analytics Revenue by Manufacturers (2013-2018)
3.1.2 Global Web Analytics Revenue Market Share by Manufacturers (2013-2018)
3.1.3 Global Web Analytics Market Concentration Ratio (CR5 and HHI)
3.2 Web Analytics Key Players Head office and Area Served
3.3 Key Players Web Analytics Product/Solution/Service
3.4 Date of Enter into Web Analytics Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Web Analytics Market Size by Type (2013-2018)
4.2 Global Web Analytics Market Size by Application (2013-2018)

5 United States
5.1 United States Web Analytics Market Size (2013-2018)
5.2 Web Analytics Key Players in United States
5.3 United States Web Analytics Market Size by Type
5.4 United States Web Analytics Market Size by Application

6 Europe
6.1 Europe Web Analytics Market Size (2013-2018)
6.2 Web Analytics Key Players in Europe
6.3 Europe Web Analytics Market Size by Type
6.4 Europe Web Analytics Market Size by Application

7 China
7.1 China Web Analytics Market Size (2013-2018)
7.2 Web Analytics Key Players in China
7.3 China Web Analytics Market Size by Type
7.4 China Web Analytics Market Size by Application

8 Japan
8.1 Japan Web Analytics Market Size (2013-2018)
8.2 Web Analytics Key Players in Japan
8.3 Japan Web Analytics Market Size by Type
8.4 Japan Web Analytics Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Web Analytics Market Size (2013-2018)
9.2 Web Analytics Key Players in Southeast Asia
9.3 Southeast Asia Web Analytics Market Size by Type
9.4 Southeast Asia Web Analytics Market Size by Application

10 India
10.1 India Web Analytics Market Size (2013-2018)
10.2 Web Analytics Key Players in India
10.3 India Web Analytics Market Size by Type
10.4 India Web Analytics Market Size by Application

11 Central & South America
11.1 Central & South America Web Analytics Market Size (2013-2018)
11.2 Web Analytics Key Players in Central & South America
11.3 Central & South America Web Analytics Market Size by Type
11.4 Central & South America Web Analytics Market Size by Application

12 International Players Profiles
12.1 Adobe Systems
12.1.1 Adobe Systems Company Details
12.1.2 Company Description and Business Overview
12.1.3 Web Analytics Introduction
12.1.4 Adobe Systems Revenue in Web Analytics Business (2013-2018)
12.1.5 Adobe Systems Recent Development
12.2 At Internet
12.2.1 At Internet Company Details
12.2.2 Company Description and Business Overview
12.2.3 Web Analytics Introduction
12.2.4 At Internet Revenue in Web Analytics Business (2013-2018)
12.2.5 At Internet Recent Development
12.3 Google
12.3.1 Google Company Details
12.3.2 Company Description and Business Overview
12.3.3 Web Analytics Introduction
12.3.4 Google Revenue in Web Analytics Business (2013-2018)
12.3.5 Google Recent Development
12.4 IBM
12.4.1 IBM Company Details
12.4.2 Company Description and Business Overview
12.4.3 Web Analytics Introduction
12.4.4 IBM Revenue in Web Analytics Business (2013-2018)
12.4.5 IBM Recent Development
12.5 Microstrategy
12.5.1 Microstrategy Company Details
12.5.2 Company Description and Business Overview
12.5.3 Web Analytics Introduction
12.5.4 Microstrategy Revenue in Web Analytics Business (2013-2018)
12.5.5 Microstrategy Recent Development
12.6 SAS
12.6.1 SAS Company Details
12.6.2 Company Description and Business Overview
12.6.3 Web Analytics Introduction
12.6.4 SAS Revenue in Web Analytics Business (2013-2018)
12.6.5 SAS Recent Development
12.7 Splunk
12.7.1 Splunk Company Details
12.7.2 Company Description and Business Overview
12.7.3 Web Analytics Introduction
12.7.4 Splunk Revenue in Web Analytics Business (2013-2018)
12.7.5 Splunk Recent Development
12.8 Tableau Software
12.8.1 Tableau Software Company Details
12.8.2 Company Description and Business Overview
12.8.3 Web Analytics Introduction
12.8.4 Tableau Software Revenue in Web Analytics Business (2013-2018)
12.8.5 Tableau Software Recent Development
12.9 Teradata
12.9.1 Teradata Company Details
12.9.2 Company Description and Business Overview
12.9.3 Web Analytics Introduction
12.9.4 Teradata Revenue in Web Analytics Business (2013-2018)
12.9.5 Teradata Recent Development
12.10 Webtrends
12.10.1 Webtrends Company Details
12.10.2 Company Description and Business Overview
12.10.3 Web Analytics Introduction
12.10.4 Webtrends Revenue in Web Analytics Business (2013-2018)
12.10.5 Webtrends Recent Development

13 Market Forecast 2018-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2018-2025)
13.10 Market Size Forecast by Application (2018-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details
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